Embattled NBC News anchorman Brian Williams got some support last night from Bill O'Reilly, who blamed an accusatory culture -- whose aim, he said, is to "destroy" famous people -- … Read the whole story
Zachary Chapman, VP of digital and publisher sales at ESPN, told the audience at the Programmatic Insider Summit in Scottsdale, AZ. that the sports … Read the whole story
New over-the-top TV services may endure higher costs, which may raise costs for consumers -- especially when considering packages including major over-the-air broadcasting networks … Read the whole story
CBS' new hosted "Late Late Show with James Corden" earned strong results, as expected, in its debut outing. "Late Late Show" posted a Nielsen … Read the whole story
Mobile ad firm Amobee on Tuesday announced a partnership that will see SonoTrend's TV data technology integrated into the Amobee Exchange. The partnership will … Read the whole story
AOL is letting Roku users to get a first look at the pilot for "Connected," a new reality series AOL otherwise premieres on March … Read the whole story
Traditional TV business continues as a "real powerhouse," said GroupM's John Montgomery, addressing 4As conference attendees, and is "still the medium of choice for … Read the whole story
From a technology standpoint, said Armstrong, agencies must be up to date with a capability to "plug in" to AOL's platforms on several levels, … Read the whole story
Videology, a programmatic video ad platform, has joined FreeWheel's FourFronts program, crafted in the mold of a "programmatic direct" marketplace. The announcement of Videology … Read the whole story
Programmatic video ad platform Virool on Wednesday announced the launch of a new in-feed video ad unit for desktop and mobile, including iOS mobile … Read the whole story
The new TV spots will appear on network and cable outlets throughout the Northeast and Mid-Atlantic regions. Two more will debut in April, and … Read the whole story
The new ads from Deutsch L.A. are also satiric, but in a creepier, heavier-handed vein, in which the (no doubt intentionally over-the-top) implication is … Read the whole story
Angie's List and agency Bradley and Montgomery (BaM) are launching a national TV campaign that refreshes the brand's positioning to showcase how the "New … Read the whole story
"We're getting ahead of the paint season a little bit, while consumers are still looking for inspiration," CMO Ron Schuller tells "Marketing Daily." "It … Read the whole story
ESPN Research announced the results of a "Valuing Video" study from the ESPN Lab at the 4A's Transformation conference. The study explores the impact … Read the whole story
Strong interest in the NCAA College Basketball Tournament has arrived again, in the form of higher TV ratings for early-round games for CBS and … Read the whole story
The final seven episodes of Season 7 of "Mad Men" begin on Sunday, April 5. "Mad Men" proved one of my favorite sayings: "Stars … Read the whole story
The success of Fox's new drama, "Empire," has rightfully attracted much praise and headlines. As the broadcast networks plan their schedules for next season, … Read the whole story