Various channels in the Discovery Networks stable have long trafficked in the travails of the morbidly obese, but this "niche" community has been getting even more exposure lately, now that … Read the whole story
Sinclair Broadcast Group, one of the largest U.S. TV station groups, is starting up a new digital division -- Sinclair Digital Ventures. The unit … Read the whole story
Google has published results from its Preferred Upfront offering for YouTube advertisers, highlighting mobile's contribution to the growth of video. Last fall, when the … Read the whole story
TV Everywhere efforts are forecast to make stronger gains in terms of usage this year-- although growing too slowly for some TV executives. "Active … Read the whole story
Hipster news juggernaut Vice Media, having already taken online news video by storm, is coming to TV courtesy of HBO. The premium cable channel … Read the whole story
With the 2016 election season already in full swing, the Sunday morning ritual of listening to people shout over each other about politics will … Read the whole story
Continuing its foray into original video content, Facebook has secured an exclusive distribution deal with the WWE. The "Facebook Trending Experience," so-called, will also … Read the whole story
There are also "how-to" videos with Stewart voiceovers that demonstrate how to use the product to clean a vase and to eliminate odors from … Read the whole story
A video for Benjamin Moore takes playing with your food to another level, and those involved were paid to make this fantastic mess. What … Read the whole story
"Mad Men" resumes next Sunday, April 5, and the final seven episodes of the series are fittingly called "The End of an Era." As … Read the whole story
Having a sports cable TV network might still seem like an easy route to big revenues. But then you need to consider what Time … Read the whole story
This past winter was brutal. With cities like Boston buried under 108 inches of record-breaking snowfall and a couple cold snaps still to come, … Read the whole story
Advocacy organizations opposing Comcast's merger with Time Warner argue in a new FCC filing that the net neutrality rules have too many loopholes to … Read the whole story
Separate news from Google, Facebook and Salesforce.com this week highlight different approaches to advertising on different media. While the focus for television advertising will … Read the whole story
Facebook, the most power platform for branded content, is about to get a whole lot more powerful. At its F8 developers forum this week, … Read the whole story
The last few years have brought plenty of examples of social media helping ordinary people communicate despite government repression -- and now at least … Read the whole story
It appears that OK Go's distinctive visual wit can be bought (and anyone who wrist-slaps a circa-2015 artist for playing nice with brands probably … Read the whole story
Programmatic TV advertising has become a hot topic over the past year, but what does it really mean? The digital advertising players have been … Read the whole story