Here in New York, we get our nightly news fix at 11 p.m. weeknights when "BBC World News," anchored by the impeccable Mike Embley, airs on one of our local … Read the whole story
HBO's "Game of Thrones" continues to be a powerhouse for its season five start -- even better than its season four debut. The heralded … Read the whole story
The four largest ad holding companies experienced stock declines Monday after Pivotal Research senior analyst Brian Wieser issued a note downgrading the ratings he … Read the whole story
Finding a potentially new high-profile TV sports athlete has given a boost to CBS -- 21-year-old Jordan Spieth, who dominated in winning the big … Read the whole story
Vibrant Media plans to enter the pre-roll ad market competing with video advertising networks in the U.S. on viewability, scale, targeting, and budget, but … Read the whole story
There is perhaps no greater symbol of the success -- or failure -- of content than the tomato. Produce something bad and your audience … Read the whole story
While PepsiCo replaces Coke in the NBA, Coca-Cola has just signed a four-year deal that makes it official (non-alcoholic) beverage of MLS and U.S. … Read the whole story
The campaign, from Tiny Rebellion, includes "One-Click," a spot that highlights ZipRecruiter's value to small business owners with an overview of key features. Another … Read the whole story
"Think of that: Many millions of people actually do enjoy a fizzy, slightly sweet red wine," "Chicago Tribune" wine critic Bill St. John recently … Read the whole story
In the story "Broadcast TV Ad Decline In Q1 Driven By Lack Of Big Events" (Media Daily News, April 13), a new MoffettNathanson Research … Read the whole story
With the help of ad agency Tiny Rebellion, car buying service TrueCar has launched a social campaign to “thank” the furry friends that starred in … Read the whole story
It's another new season for HBO's "Game of Thrones," which also brings up concerns over piracy. Some still call it "marketing." According to reports, … Read the whole story
Hoping to block the new net neutrality rules, the trade group US Telecom -- which represents AT&T, Verizon and other broadband providers -- sued … Read the whole story
Every time my wife and I discuss household spending, her first idea is to cancel HBO. This has been her opening gambit so many … Read the whole story
Nothing beats word of mouth and adding video to that has become a powerful marketing tool, as thousands of beauty vloggers and others have … Read the whole story
Things are in moments now. Meaning (both discovering it and making it) has to happen quickly in a cut-down society. Yet the paradox is … Read the whole story
VideoBlocks charges $99 for an annual membership,allowing users to pluck as much stock video footage they want from the existing catalog. Now they're inviting … Read the whole story
For the last three Aprils, Dove has launched a stunt-based video campaign about women's beauty issues -- with great success. In 2013, the brand … Read the whole story