The creative juices were evidently flowing late last week as journalists on the TV beat learned of the HBO-"Sesame Street" deal and sensed an opportunity for clever word play. Read the whole story
Following media stocks' sharp declines a week ago, Viacom on Friday witnessed another sharp drop -- due to concerns over a big pay TV … Read the whole story
Samsung will have the Samsung Experience hub -- which, in addition to offering content on the matches, touts products like the Galaxy S 6, … Read the whole story
The Interactive Advertising Bureau has released a report showing that mobile advertising last year was a $31.9 billion dollar industry, growing 65%. It's safe … Read the whole story
Infiniti is giving visitors to the 2015 Pebble Beach Automotive Week a chance to experience its new concept cars through an installation created by … Read the whole story
Looking back on some of the big media stories of the past week, two of them are so surprising that if they had broken … Read the whole story
HBO's five-year deal for "Sesame Street" - with those episodes to be seen on PBS later -hits some people as elitist: It's taking a … Read the whole story
So what are the odds that NBC's "Sunday Night Football" will be number one again in viewership for the 2015-2016 season? Pretty good. NFL … Read the whole story
For a small agency working with a small budget, programmatic TV placements let the client fight above its weight in prime-time arenas it never … Read the whole story
FilmOn wants the 9th Circuit to uphold a ruling that could speed cord-cutting. Read the whole story