TVBlog
The problem is: The word "movie" is not a verb. That's why I cannot shake my negative reaction to a new tagline publicly unveiled today by Turner Classic Movies (and … Read the whole story
Viewing with over-the-top streaming devices on connected TV sets is rising sharply -- 380% in the first quarter of this year -- yet engagement … Read the whole story
Meredith Corp.'s Fitness has launched a new online video workout portal called SweatTV, in one of the first major new content initiatives from the … Read the whole story
"Welcome to the Big Time" is the new theme for the fantasy sports league, likening fans to athletes on the field who are competing … Read the whole story
The first Camry vignette debuted on Aug. 25, a week before the on-air premiere. The 60-second (slightly longer) versions of the vignettes air during … Read the whole story
Ginny Levine, USTA director of marketing for community tennis, tells "Marketing Daily" that social-media components of the new campaign include a paid effort on … Read the whole story
- COMMENTARY
For ironic good measure, the particular terminology for this sort of news segment is "live shot." Deranged killing as performance art. A perfect, premeditated … Read the whole story
- COMMENTARY
When the Federal Communications Commission looks to intercede in free-market negotiations between a big TV station group and a major pay TV provider, you … Read the whole story
- COMMENTARY
On the phone the other day trying to advance a local programmatic TV negotiation, I queried the vendor on whether there was a transactional … Read the whole story
