TVBlog
There he goes again -- turning up on TV in the kind of show you never saw a president appear in previously. In an effort to liven up the season … Read the whole story
The hyper-fragmentation of consumer choice across all screens is reducing the share of choices they make to watch a TV channel. That's among the … Read the whole story
For the three-week period before and around the start of the new TV season, networks spent -- and/or placed promotional announcements -- valued at … Read the whole story
Discovery Communications' networks says new skinny bundles are not a threat to its business, offering protection from pay TV providers. And long term, its … Read the whole story
"Whenever we can make people laugh and associate good feelings with our brand, that's a plus," Kia Marketing Director Kimberly Gardiner tells "MediaPost." Read the whole story
Horizon will be responsible for media planning and activation across all channels in the U.S., including TV, radio, digital, print, and out-of-home. The shop … Read the whole story
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Worried about the future of sports TV, including how high consumer fees will go? Speaking at Goldman Sachs' Communacopia event, Bob Iger, chairman/chief executive … Read the whole story
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At last count, next week's navel-gazing Advertising Fest in New York consists of 126,543 ways to kill an hour of your time listening to … Read the whole story
