TVBlog
An ugly premise begets an equally unattractive TV show. While watching the first two episodes of "Westworld," in advance of its premiere this weekend, the word "valueless" occurred to me … Read the whole story
Videa, a "supply-side" programmatic TV sales platform incubated by Cox Media Group, officially launches today, enabling advertisers and agencies to buy local broadcast TV … Read the whole story
Now, just weeks after ousting the CEO of Viacom, controlling shareholder National Amusements is looking for a possible merger of its other big media … Read the whole story
Comcast's FreeWheel ad tech unit, offering software for cable, satellite, and over-the-top video platforms, says video views were up 24%, with advertising views growing … Read the whole story
During the Man Code at Advertising Week, execs discussed how marketers best need to tailor their messages to reach today's men. Read the whole story
Each store's shoppers have distinct automotive buying habits. Kohl's shoppers are almost twice as likely to own a Chevy Silverado 1500 as Macy's shoppers. … Read the whole story
The build up to the premiere of 'Luke Cage' combined with the official trailer release for upcoming original series 'The Crown' earned Netflix the … Read the whole story
- COMMENTARY
The other day I saw an interesting story on MSNBC saying that since 1994, the percentage of Democrats who disapprove of the Republican party … Read the whole story
- COMMENTARY
New storylines from Monday's Presidential debate are entertaining for some and a major problem for others. For example, Republican candidate Donald Trump didn't necessarily … Read the whole story
A new study from Hub Entertainment Research has found that most people (53%) say they actually prefer free TV, where they "pay" by viewing … Read the whole story
- COMMENTARY
People are seriously pumped for the presidential debates. To harness some of this excitement, Twitter will stream Bloomberg Television's live broadcast of the brawls … Read the whole story
- COMMENTARY
The new FreeWheel Q2 Monetization Report focused on what kind of viewer is seeing the most ads and while "digital enthusiasts" win for impressions, … Read the whole story
