This summer has been a famously bad one for blockbusters. I have lost track of the number of disappointments many of us have had these past few months with underwhelming … Read the whole story
Image Space Media plans to launch a local targeting feature to its self-serve advertiser platform, AdStart, later this week. It lets marketers create and … Read the whole story
Streaming video advertising will see continued big growth -- increasing more than 60% to $5.6 billion next year. Online advertising will continue to outpace … Read the whole story
Tremor will launch HTML5-compatible formats initially for the iPad before expanding the service to other devices including the iPhone and Android-based mobile phones by … Read the whole story
Aida Flick, brand director at Kotex, tells Marketing Daily the effort is a continuation of a program that started last fall with the "Panty … Read the whole story
For television historians, it used to be that the only way to view long-gone television shows was to venture to university libraries, the Museum … Read the whole story
hy did Blockbuster fail against Netflix? Why did Barnes & Noble stumble while Amazon thrived? Harvard Business School professor Clayton Christensen's focus on innovation … Read the whole story
From the home to Hollywood, the influence of 18-34 guys, according to a new report, is pronounced. Nearly three in five -- 58.5% -- … Read the whole story