Video Daily
Monday, November 29, 2010
  • How Video Producers Can Create Scarcity And Add Value To Content

    In my last post, I looked at scarcity with regard to traditional media companies. Today, we will focus on how new-media video producers can ... Read the whole story

  • In Video Ad Effectiveness, Targeting Trumps Length

    In video ad campaigns, targeting has a far greater impact on ad performance than ad length, according to a new study from video ad ... Read the whole story