He's Random, He's Creepy, He's a Guy by Steve Smith

If you are going to make a Web series that spins off a fun bit of random silliness online, then there really is only one way to go with it. Make the premise about a couple of guys who create a random bit of online silliness. RandomCreepyGuy.com made a business out of featuring the kinds of personal photos everyone has, where some offbeat oddball ends up in the shot. The taxi driver in Vegas. The guy who gave us directions in Cleveland. That dude (you know who I'm talking about) who knew the guy who got us the tickets to ...Read the whole story

Three Qualities Advertisers Look For in Brand Video Ad Placements by Dan Greenberg

While much has been written about the evolution of branded video content and "viral video" ads, less attention has been given to the integrated video ad experiences that are helping blur the line between content and advertising. Advertisers are now regularly looking for well-integrated video ad experiences that will help their branded video content fit more naturally within the content experience of a site to drive higher levels of engagement and sharing. ...More