The number of video ads served by the top online video ad properties in the U.S. in December rose 20% compared to the same period a year ago. In December … Read the whole story
General Mills' Multi Grain Cheerios and Meredith Corp.'s 'Fitness' magazine have partnered to create an online weight-loss program that's being promoted across multiple platforms. Read the whole story
Vibrant Media, one of the leaders in the contextual, "in-text" ad business (ads that are hyperlinked to relevant keywords in online content), is muscling … Read the whole story
I can't wait to retire. I'll spend my mornings napping, afternoons in a state of siesta and nights profoundly, supremely inert. If I happen … Read the whole story
Can we all agree that most pre-roll video ads are super-annoying? Audiences have learned to tame TV ads with TiVo, but we continue to … Read the whole story