If you were given the choice to skip an ad, you'd skip it, right? Most of us would. Even those of us in the ad business. That was the admission of many speakers on the panel I moderated at OMMA Global earlier this week on elective video ad formats. ...
The video everywhere and anywhere phenomenon is finally going to push digital viewing past disc-based experiences this year. According to tracking for IHS Screen ... Read the whole story
March Madness is, and will continue to be, a major online advertising event, which is good news for digital marketers constantly searching for the ... Read the whole story
Even though my tastes trend toward charred meats and Bruce Willis flicks, I don't know from rugby. As it has been explained to me, ... Read the whole story