Personalized Video Recommendations Driving Views & Monetization, Three Times In-crease in Views in Some Cases by Daisy Whitney

Amazon has made a big business in part because of its recommendations. Customers who bought this also bought that has proven tremendously helpful for book readers, as well as consumers searching out cameras, pet toys and other products on the world's biggest shopping site. Netflix, similarly, has grown its business because of suggested movies and shows. ...Read the whole story

  • NBCU 'NewFront' Aimed At Old Targets: Women, Media Buyers by Ross Fadner

    Women took center stage during NBCUniversal's digital content "NewFront" in New York Tuesday night, as the traditional media giant unveiled a slate of video-related initiatives aimed at female audiences, in addition to a new digital "think tank" focused on female trends and marketing to women across platforms. ...Read the whole story

VideoDaily Roundup: CBS Eyes Hulu, Other Web Video Distributors by Ross Fadner

We start off today's VideoDaily Roundup with a report that CBS is reconsidering a content deal with Hulu, in addition to eyeing other Web video destinations as possible distributors of its content. Next we'll look at a crowdfunding company that has joined forces with a popular video-sharing site to create a social video funding destination. After that, NBC moves its Olympics site behind a TV Everywhere-type authentication wall. Don Cheadle brings his talent to online video, and finally: The Top 20 Most-Shared Video Spots in April. ...More

  • search Google's YouTube Original Programming Will Connect Brands With Mobile Viewers by Laurie Sullivan

    Some 3 billion hours of video monthly are watched on YouTube by more than 800 million viewers worldwide, according to Google. YouTube sees 600 million mobile views daily, roughly 10% of total video views. On Wednesday, the Mountain View company released information on new original channels and content aimed at brands wanting to reach a diverse audience. ...More

  • "Driven" Videos Provide False Hope and Little Else by Larry Dobrow

    So I was doing my morning reading the other day when I came across the headline "Millionaire Mom Creates .COM Sensation in Dorm Room." Sucker for odd intra-headline capitalization that I am, I made the pivotal life decision to click on it. I expected to be wowed, touched and inspired, in that precise order. At the very least, I expected to come upon a story with "advertisement" in negative-point invisible font atop the screen, detailing the ready availability of $4,600/week work-at-home jobs. ...More