Good Metadata Is A Brand-Safety Tool by Daisy Whitney

Who's going to be the next startup to succeed in online video? That's the big question, and I won't promise to have any answers, but I can share with you a video report from Beet.TV commentator Ashley Swartz that has me now keeping an eye on two companies in the metadata arena -- Veenome and Watchwith. ...Read the whole story

  • 'NYT' Relaunches Online Video by Erik Sass

    "The New York Times" has relaunched its online video platform at NYTimes.com, with a new design, larger player and improved navigation. The revamped platform is designed to be compatible with multiple operating systems and devices. Under the new system, videos are organized into channel pages, based on their subjects. ...Read the whole story

  • AT&T AdWorks Aggregates Mobile, TV Data To Target Online Ads by Laurie Sullivan

    AT&T AdWorks is expected to launch an ad platform in September allowing brands to target ads online based on TV and mobile data. Two undisclosed brands have signed up to participate in the initial rollout. ...Read the whole story

  • ESPN Debuts College Football App by David Goetzl

    ESPN is launching a new app devoted to college football, with a version optimized for iPad users. Also available is access to WatchESPN, which offers live coverage of a buffet of games each Saturday. ...Read the whole story

  • Apple Beats Samsung In Court, Google Impact Debated by Mark Walsh

    Apple's sweeping legal victory over Samsung in the patent trial that ended Friday raised the possibility of collateral damage for Google's Android operating system. Samsung is the biggest manufacturer of Android-based devices. How much the $1 billion verdict against Samsung will really affect Android's rapid growth and dominant market position isn't yet clear. ...Read the whole story

  • About Time: Times Sells It To IAC For $300 Million by Joe Mandese

    About.com is about to add a new chapter in its short but storied history as the Web's first important content farmer, changing hands Sunday night from one of the world's most elite content organizations, The New York Times Co., to one of its shrewdest, Barry Diller's IAC, which agreed to acquire it for $300 million in cash. ...Read the whole story

Web Connected TV Users Prefer Ads Over Fees For Video And Streamed TV by Jack Loechner

According to YuMe and research firm Frank N. Magid Associates, 30% of all Internet homes have TVs connected to the Internet, and users of those sets are generally receptive to advertisements and ad-supported business models. ...More

  • Content Companies Don't Need To Outrun The Bear, They Need To Outrun One Another by Ashkan Karbasfrooshan

    Last week, News Corp. announced that Chief Digital Officer Jon Miller was leaving the company, before the split of Rupert Murdoch's empire into two units and after the parent company's failure to spin off IGN Entertainment. IGN is a blip on News Corp.'s P&L, which makes $35 billion in revenues from publishing and broadcasting. Let's face it, for News Corp., the Web is a distribution platform for its core units (as their Roku investment shows), but not an area where they plan on investing in new, standalone businesses, evidenced by the sale of MySpace last year. ...More