Sunday, December 23, 2012

Around The Net

  • Comcast Launches Xfinity LatinoBoston Herald

    Comcast is rolling out Xfinity Latino, an updated group of video products and services targeted to Hispanic customers. Xfinity includes 10 new Hispanic channels and also "doubles Comcast’s Hispanic On Demand content on TV and online," writes Ira Kantor. ...Read the whole story

  • Video Behavioural Targeting Down In Q3 The Drum

    Behavioural targeting for video dipped in the third quarter, with 18.5% of video ads served using the method, compared to 19% the previous quarter, according to research from addressable audience platform Videology exclusive to The Drum. The report, based on 400 million video ad impressions in the UK, tracked all video campaigns run across the Videology client portfolio during the third quarter of 2012. ...Read the whole story

Predictions: What's in Store for Digital Video Advertising Next Year

s we approach the end of 2012, I like to think about 2013 and what it holds for the video ad category. However, before I do, I enjoy the intellectually honest process of reflecting on my ...More


  • Ode To Advertising Land

    'Twas 52 nights before Chrismachanukwaanza, when at this one shop Creatures were stirring, ideas flung nonstop. ...More