Nielsen's announcement last week that it will begin counting "non-traditional" ways of watching television in the 2013-14 season probably won't radically upset the apple cart, at least for now. But … Read the whole story
In a major coup, AOL has scored Susan Lyne, former CEO and most recently chairman of Gilt Groupe, to oversee its new Brand Group. … Read the whole story
I like my dental floss to break into song at random intervals, my ketchup to dazzle me with its knowledge of paleontology and my … Read the whole story
Apps from pharmaceutical chains CVS and Walgreens and Amazon were the highest-rated across both the Android and iOS platforms. Among the worst: Those from … Read the whole story
I just returned from the ANA Media Leadership Conference in Miami, where I spoke about Madison Avenue's convergence with Mountain View - in other … Read the whole story
Sonar, a social discovery service, and one of the top apps at last year's SXSW conference in Austin, became the latest to receive financial … Read the whole story
The amount of time spent watching digital video on mobile phones and tablets doubled in 2012, and about one-third of the total time spent … Read the whole story
Call it a Tipping Point. Call it an Inflection Point. Call it Epochal (whatever that means). The gist is, things are going to change … Read the whole story
CPMs reflect a medium's perceived value. While other media like television have experienced significant growth over the past ten years, "ours" has completely nosedived … Read the whole story