Based on binge-reading of reviews by critics who binge-watched the15 new episodes of "Arrested Development," you didn't miss a media moment by deciding to do something else with 12 hours … Read the whole story
Taking a swing at new digital players who have siphoned away some advertising, Perry Sook, chairman/CEO of Nexstar Broadcasting, said at a recent conference … Read the whole story
Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy online -- not just kids, but also older … Read the whole story
We've all heard the phrase "content is king," but in the world of inbound marketing has our definition of "Content" changed? Ninety-one percent of … Read the whole story
Much has been said in the last year about the rise of real-time bidding (RTB) and programmatic technologies within online video advertising. Some will … Read the whole story
Confirming their efforts to follow over-the-top TV services with legal filings in any market where they start up business, a number of TV broadcasting … Read the whole story