Chromecast, which looks like a thumb drive, allows a users to see Internet video on their TV set, instantly and easily and for $35, which is what the device costs. Read the whole story
"We want to go viral!" We've all heard that cry, In the age of YouTube and social media, it's arguably the number-one thing that … Read the whole story
ABC will make content from a number of news programs, as well as "Jimmy Kimmel Live" and "The View," available on Clear Channel's iHeartRadio … Read the whole story
ZenithOptimedia has a deal to gain proprietary access to data from digital ad company Collective that could help the agency group better target TV … Read the whole story
Deal activity in the local digital space in the first half of 2013 was in line with the year-earlier period, with mobile showing the … Read the whole story
Few things would make me happier than an easy formula to prove, once and for all, the ROI of social media. Surely, given all … Read the whole story
While more than 90% of pay-TV homes in the U.S. have access to TV Everywhere (and even more in Canada), fewer than one-third of … Read the whole story
The last decade has brought a pair of revolutions in consumer viewing behavior. The first was widespread adoption of the DVR, ushering in ad-avoidance … Read the whole story