With no apologies to James Taylor...The end of the year is just a chance to look at the rear-view mirror and stare back at where you started a little while … Read the whole story
2013 turned out to be a banner year for video content marketing. Never before have we seen so many branded videos reach 20 million, … Read the whole story
Growing Netflix now wants to accelerate its streaming TV-video business with a discount pricing plan. Netflix's new $6.99-a-month streaming plan would be available only … Read the whole story
With 2014 right around the corner, many programmatic media-buying experts are eager to share their predictions. 2013 was a big year in the space … Read the whole story
The online advertising industry endured major changes in 2013, such as new creative ad units like native ads. In the coming year, brands will … Read the whole story
Whoa. We watched a lot of video ads in 2013. The number of video ads U.S. Internet viewers watched in November 2013 grew 74% … Read the whole story
In reach, engagement, creative depth and favorable demographics, Instagram has emerged as the true powerhouse among mobile-first social nets. Read the whole story
Enough with the self-serving industry predictions. We get it. 2014 will be the year that the market inevitably wakes up to the genius of … Read the whole story
While missed KPIs are never a goal, they should be far from a nightmare. It's surprising that so many marketers throw the baby out … Read the whole story
There must be something to that old saw, "If it bleeds, it ledes" because negative news seems to have gotten the most eyeballs this … Read the whole story