More than 20% of our video viewing now happens on a mobile device or tablet in this world, but a new Ooyala study notes, for longer fare, the connected TV … Read the whole story
SpotXchange, a digital video ad marketplace, on Wednesday announced a partnership with DoubleVerify to help combat ad fraud and boost the overall quality of … Read the whole story
You might think your patter is subterranean to all us square adults, but the FBI is hip to that online jive you kids are … Read the whole story
AOL's Adap.tv on Tuesday launched a new video series dubbed TEG Talks, a play on the popular TED Talks. The talks are given by … Read the whole story
Marketers taking programmatic ad technologies in-house has been a growing trend and a topic of interest around the industry. It is not the predominant … Read the whole story
In a significant win for Hulu, a federal judge ruled today that a group of consumers who are suing the company for alleged privacy … Read the whole story
The quest for unique experiences coupled with widespread social media sharing has turned up the pressure to live life beyond the ordinary. Read the whole story
"Volvo: they're boxy but they're good." Dudley Moore's so-honest-it's-absurd ad campaign for Volvo in the movie "Crazy People" has been on my mind since … Read the whole story
As the world's most popular sport, soccer is a natural fit with mobile as a truly global communications technology. Wherever a soccer ball is … Read the whole story
CANNES, FRANCE -- There are many good reasons to watch the Cannes Lions seminars on the closed circuit feed in the press room vs. … Read the whole story
The ASA ruling that native advertising must be more explicit is very welcome. Branded content can be hugely informative and entertaining as well as … Read the whole story
Vdopia, a mobile video advertising firm and supply-side platform (SSP), on Wednesday announced it has opened two new offices overseas. The company has also … Read the whole story
CANNES, FRANCE -- As far as opening questions go, "Ad Age" Associate Publisher and Editorial chief Abbey Klaassen asked a questionable one upon introducing … Read the whole story