This just in: Consumers really watch a lot more TV on great big sets than they do videos on smartphones or tablets. And although a few more people look at … Read the whole story
Sharethrough, a native ad exchange headquartered in San Francisco, on Thursday announced it has acquired VAN, a UK-based content distribution platform. Financial terms of … Read the whole story
For A&E Networks -- and likely many others -- the mobile tipping point has arrived for video, with more people accessing streaming media from … Read the whole story
This week "The New York Times" announced the launch of the new, free NYT Cooking app, offering recipes, tips, and how-to guides drawn from … Read the whole story
Oy vey. Vendetta Studios, a full-service advertising and production company, announced that they will be launching as the first company to specialize in Vine … Read the whole story
Tribune Publishing Company -- whose portfolio includes 10 daily titles, more than 60 digital properties and more than 150 verticals in key markets -- … Read the whole story
As a planner and buyer of media, I was often concerned about the loss of potential television advertising impressions to viewer multitasking. After all, … Read the whole story
Advocacy group Public Knowledge is warning the Federal Communications Commission that AT&T's proposed $49 billion merger with DirecTV would give the company a big … Read the whole story
Twitter has become synonymous with "real-time marketing" -- at least, or maybe only, in the marketing world -- but it made some moves this … Read the whole story
There is a limited amount of human attention in the world. Every day the same amount of attention is created (number of people multiplied … Read the whole story