A new report by the Reuters Institute finds a sizable minority who feel deceived by native advertising, more in US than in the United Kingdom. Generally, millennials aren't as bothered. Read the whole story
Amidst concerns about viewability of advertising on digital platforms, a new survey of advertising agency executives says that confidence in digital video advertising value … Read the whole story
The newly released Apple Watch has prompted predictable but understandable worries about media distraction and consumer safety. But it also reminds us how wearable … Read the whole story
Friends, I try not to brag too much about the various honors and accolades I receive, but this one was just too big to … Read the whole story
Online video ad tech firm Ooyala, a Telstra subsidiary, on Tuesday announced it has integrated several separate components of its technology into a single … Read the whole story
Television viewing in May -- one of the final big months of the year for some TV networks -- took another expected decline among … Read the whole story
More than 6 million Americans making an annual household income of $100,000 or more will become the dominant group in the luxury consumer market … Read the whole story