Busker.co presents influencers, musicians and other talent who may also try to sell you products--live. Then, if you want, you can tip them. Read the whole story
Barry Frey described home-based video media as "yesterday's business" with its viewership in "a tailspin" as he made a pitch for digital, placed-based ad … Read the whole story
While the kinks are still being worked out, it's become clear that autoplay is a boon for publishers. These ads encapsulate breakthrough moments for … Read the whole story
The average unit cost across four major broadcast networks -- ABC, NBC, CBS and Fox -- excluding sports dipped. But NFL spending continues to … Read the whole story
As more consumers sign up for over-the-top services, content providers are the best positioned players in the media business to capitalize on new opportunities. … Read the whole story
It's a Friday in September and influencers Audrey McClelland & Vera Sweeney are standing in front of a huge "Paw Patrol" display at a … Read the whole story
With less than two weeks until the country decides whether a reality TV showboat or a #nastywoman will set up shop in the Oval … Read the whole story
Lack of data standardization is a substantially bigger hurdle to programmatic TV's speed of adoption than incompatibilities with the traditional TV selling/buying process was … Read the whole story