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  <title>MediaPost | TV Watch</title>
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      <description>Full frontal television from esteemed couch pundit Wayne Friedman. </description>
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      <copyright>Copyright 2010 MediaPost Communications</copyright>
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        Sun, 14 Mar 2010 10:12:24 EST
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  <item><title>Do Media Mergers + Bottom-Line Thinking Equal Plain-Vanilla TV? </title><description>Is everything on TV beginning to look the same? In any genre, it's now kind of hard to tell shows apart: dramatic medical shows, crime procedurals, reality shows, singing and dancing competition shows. At least this is what Writers Guild West President and veteran television producer John Wells ("ER," "The West Wing," "Southland") believes has happened, all due to media consolidation, which has led to "homogenized content." </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=124139</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Fri, 12 Mar 2010 14:02:14 EST</pubDate></item><item><title>Oscar Winner 'Hurt Locker' In Few Theaters: So Who's Really Getting Hurt?</title><description>n the vast entertainment landscape, consumers should be able to get their entertainment options in all formats. But when it comes to the Oscar-award-winning "The Hurt Locker, theater owners have made sort of an old-time stand. It's based on the fact the movie has already been in DVD release since January. When that happens, there is no turning back to theaters. So you can forget about the Oscar revenue effect for "Hurt Locker." The movie has been playing in 300 theaters, not anywhere near the 3,000 it could be playing in, if it were at a wider screen release from a big studio.  </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=124064</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Thu, 11 Mar 2010 10:30:55 EST</pubDate></item><item><title>As Cable Looks For Retrans Help, It Should Consider What Viewers Want, Too</title><description>The cable industry wants a review of all those retransmission rules. But it should consider that review only in the context of what their viewers really want to see.  And that may lead to where the cable industry doesn't really want to go: the question of a la carte programming. </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123998</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Wed, 10 Mar 2010 11:15:04 EST</pubDate></item><item><title>TV's Old Style Of Marketing -- Road-Blocking -- Is New Again</title><description>In this TV world -- unless you have an Oscars or a Super Bowl broadcast -- grabbing big masses of TV viewers with one big hit is difficult. Still, TV networks and programmers do what they can these days to make sure everyone will see their programming wares. Media companies are using a technique called "road-blocking," formerly in vogue for TV commercial messaging:  running programs across all of their networks and channels. </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123894</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Tue, 09 Mar 2010 11:46:49 EST</pubDate></item><item><title>Forget About Ratings -- We're Profitable</title><description>So when do you stop thinking that high Nielsen ratings ultimately mean success? 2015? 2020? Maybe it's today. CNN seems like a perfect example of this. We all know the story of how Fox News rocketed past CNN in viewership.   But we're probably not focusing on the right numbers. According to Jonathan Klein, president of CNN U.S., the network has doubled its profitability over the past four years.   </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123843</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Mon, 08 Mar 2010 12:45:23 EST</pubDate></item><item><title>Not Quite Enough Awards For TV Programming</title><description>The Emmys, Golden Globes, and a host of other network-centric awards programs  -- ESPN, TV Land, MTV and others -- honor the best in TV, either exclusively or as part a broader effort to honor other entertainment content as well.  But apparently this isn't enough. The Paley Center for Media wants to create another awards show. There's money to be made. </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123745</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Fri, 05 Mar 2010 10:45:44 EST</pubDate></item><item><title>With TV Doing Lots Of 'Pulling,' What's The Damage To Viewers? </title><description>What's going on with all this TV pulling? Viacom has "pulled" "The Daily Show" and "The Colbert Report" off Hulu.comm and WABC New York is threatening to "pull" its signal off Cablevision Systems Corp. Why? Everyone is itchy about now-important new revenue -- money from digital platforms or retransmission agreements. </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123711</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Thu, 04 Mar 2010 15:00:23 EST</pubDate></item><item><title>Cable Companies Unite Against Broadcasting's Little Guys</title><description>It's always been cable versus broadcast. And now Discovery Communications and Cablevision Systems are proving it. Those two cable companies are not encumbered by any corporate parent with a conflicting broadcast network, film studio, or theme park. So it makes sense Discovery is siding with Cablevisions Systems when it comes to now old-looking must-carry rules, which compel cable systems to carry TV stations in the market for no charge. Most stations would rather get money for their wares under retransmission agreement rules.  </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123604</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Wed, 03 Mar 2010 13:30:26 EST</pubDate></item><item><title>NBC's 'Tonight Show' Problem Has Started All Over Again</title><description>Five years after NBC answered the question the first time, it's now coming up again:  Who will be the next "Tonight Show" host? </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123499</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Tue, 02 Mar 2010 11:45:44 EST</pubDate></item><item><title>Will TV Have To Face The Music, As The Music Industry Has Done?</title><description>During the past two years, the number of people who bought music dropped by 20% to 93 million in 2009, versus 116 million in 2007. This was a part of a 10% overall pullback in 2009 of all music revenues in all recorded formats. Looking at the music business's downward trend, one can only wonder if the TV/video market could be headed in the same direction. </description><link>http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=123362</link><author>Wayne Friedman &lt;wayne@mediapost.com&gt;</author><pubDate>Mon, 01 Mar 2010 10:02:35 EST</pubDate></item> </channel></rss>
