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APPS IN THE NEWS

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Salesforce is launching a Datorama Marketplace to help developers create customized apps that employ the platform. And it is launching a contest to go with it. Salesforce acquired Datorama last year. ...

Uber Launches Bike Service In London
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Uber has launched a new bicycle service in London, City AM reveals. The new service has started off with 350 bikes in Islington, which cost GBP1 to unlock and 12p per minute to ride after an initial free period of five minute ...

GDPR Impact: Global App Audiences Grow Nearly 17% Y-O-Y
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While marketers trimmed customer lists to meet new regulatory requirements for "traditional" channels (like email), mobile app audiences continue to grow. ...

Click-Through Rates Of Video In-App Ads Soar
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Average click-through rates for video in-app ads are now more than seven times higher than display ads. ...

AWeber Gives Entrepreneurs Leg-up With Curate
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Users can leave their laptop at home, easily write emails, and follow up with customers between bites of pizza, yoga poses, or errands. ...

Alamo Rent A Car Comes To Life With First App
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By creating a new blueprint for the digital expression of the vibrant Alamo brand, it was able to further set the stage for the evolution of its digital properties, namely Alamo.com. ...

ByteDance Challenges Social Media Titans
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Known to the world as musical.ly until it was acquired and modified by ByteDance, TikTok racked up 33 million new installs during the first quarter of the year. ...

Digital Innovation Puts Wind Beneath The Wing
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The digital experience encourages members to maximize the full value of the network while improving the conversion rates of people on-boarding, interacting, and attending events. ...