November 16 - 19, 2022
Santa Barbara, CA

Loyalty, Community, Relevance: The QSR Customer-First Playbook

The transformation of the dining segment is far from over. But as hungry customers seek a new normal of on/off-premise, delivery and discovery experiences, some marketing truths have become self-evident. Loyalty programs will be core to sustainable business strategy. Establishing community in social media and on the ground locally are critical to engaging hearts, minds and eating habits. And in the battle against clutter and endless discovery options, the brands that stay relevant to the culture, lifestyles and media use will stay top of mind. 

At the Spring Brand Insider Summit - QSR, MediaPost brings QSR and fast casual brands both legacy and emerging to share their most effective approaches to these related challenges - building and leveraging loyalty programs to drive sales and building brand impact in this new maze of discovery and customer journeys.

Our marketers will explore:

- What is a Loyalty Strategy?
- Virtual Brand Development 
- Media Mapping the New Discovery Maze
- Leveraging Community
- Data as a Strategy
- Navigating the Delivery Marketplace

At the Spring edition of MediaPost's QSR Brand Insider Summit we follow the QSR and Fast Casual customers across the many paths they take to your brand.

Previous Brand Insider Summit QSR Attendees

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Agenda

The MediaPost programming committee is hard at work on the newest agenda for the Summit!

MediaPost Summits feature mornings that include Keynotes, Case Studies, and Panels that feature the top minds in the industry. The afternoons are a selection of activities that allow for the attendees it network over exciting outings. The evenings bring the group back together for cocktails and unforgettable dinner experiences. The most up to date theme of the conference can be found on the homepage of the event.

Please check back often for real-time updates on session details and speaker line-up. Meanwhile please take a look at the agenda from the previous event.

Speakers

We're working on finding the best speakers for this event. If you think you'd be a good fit, please submit a speaker proposal using the link below.

Venue

Mar Monte Hotel
1111 East Cabrillo Boulevard
Santa Barbara, California, 93103

SAY HELLO TO THE NEW SANTA BARBARA
Steps from the beach, our boutique hotel is your home away from home, impeccably crafted for the modern traveler. Our devotion to good food, great cocktails and making memories is what makes Mar Monte Hotel special.

Booking your Room
To secure a room for the MediaPost Brand Insider Summit: QSR event, you MUST be a registered attendee of the 3-day conference. 

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Speaker Consideration

For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.

Sponsorships

For questions regarding sponsorship of this event please contact Jon Whitfield, VP, Event Sales at jon@mediapost.com.

Press

For press inquiries, please contact Ken Fadner at ken@mediapost.com.

General

For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at maya@mediapost.com.

VIP Program

For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at massa@mediapost.com.

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.