Jeremy O'Brien

Kinetic Worldwide Global Futurist

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Panel: When Out-of-Home Thinks Out-of-the-Box
Date/Time: 3:15 PM

Augmented reality, facial recognition, projection technologies that can create new media inventory literally out of thin air ... out-of-home has always been the trailblazer of the media future, making science fiction become scientific fact. This panel will feature some of the industry’s leading futurists to explain how new technologies ranging from near field communications to Google Goggles to  Microsoft Kinect are transforming how consumers experience brands in OOH locations, and what might come after that.

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