Rhian James

Not on the High Street Head of CRM

Meet Rhian at:

Fireside Chat Keynote: Not on the High Street’s Total Email Turnaround
Date/Time: 9:00 AM
Not on the High Street has completely turned around its email program in the last couple of years, transitioning poor practices and negative performance into a robust and successful program. In this chat, we’ll learn how they reformed their approach after inheriting a poorly run channel. We'll explore how they tidied up their ESP, and improved performance by paying attention to email cadence, segmentation and personalization.

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