August 6, 2015Radisson Martinique on Broadway, NYC


Beacons, mPay And The Augmented Consumer

Live from IOT: Shopping

Thursday, August 6

8:00 AM
Registration Opens
8:45 AM
Opening Remarks
Chuck Martin, Editor, IoT Daily, MediaPost
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9:00 AM
Panel: Retailers, Agencies & Brands & Transforming the Shopper Experience
Joe Mandese, Editor-in-Chief, MediaPost
Matt DePratter, VP, Digital Shopper Marketing, Catapult
David Eastman, Managing Partner, MCD Partners
Ethan Goodman, Vice President, Digital & Innovation, The Mars Agency
Tom Goodwin, EVP, Head of Innovation, Zenith Media
Douglas Rozen, Chief Digital & Innovation Officer, OMD
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9:45 AM
Keynote: Under Armour's Connected Fitness
Doug Ziewacz, Head of NA Media and Advertising, UnderArmour Connected Fitness
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10:15 AM
Coffee Break
10:45 AM
Presentation: When the Internet of Things Becomes the Internet of Our Lives
Lung Huang, Head of Strategic Partnerships, 84.51°
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11:15 AM
Panel: End-to-End Beaconing
Alan Chapell, Principal, Chapell & Associates
Michael Berelian, SVP, Group Director, Digital Shopper, Geometry Global
Tom Edwards, Chief Digital Officer, Agency, Epsilon
Jon Reily, VP of Commerce Strategy, Razorfish
Jim Zembruski, EVP Strategy, Alcone
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12:00 PM
Presentation: Bright Shiny Objects – Adopting In-Store Tech
Brandon Fischer, Director of Predictive Insights, GroupM Next
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12:15 PM
Presentation: Bright Shiny Objects – The Post Purchase Ecosystem
Leigh Christie, Manager, Isobar NowLab Americas, Isobar
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12:30 PM
12:45 PM
Sponsor Luncheon Presentation Watch Video
1:30 PM
Presentation: Bright Shiny Objects – The In-Store Sensor Experience
Dave Skaff, Co-founder and Head of Creative, The Science Project
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1:45 PM
Panel: Making Sense of the Sensor Data
Warren Zenna, EVP, Managing Director US, Mobext / Havas Media
Mark Figliulo, Founder, Figliulo & Partners
Joanna Peña-Bickley, Global Chief Creative Officer, IBM Interactive Experience
Joseph Turow, Robert Lewis Shayon Professor, Annenberg School of Communication, University of Pennsylvania
Gabe Weiss, Retail Innovation Lead, SapientNitro
Jeff Zannella, VP, Associate Media Director, Trilia Media
2:30 PM
Panel: So Many Ways to mPay, What Drives the New Loyalty?
Chris Haines, Director of Strategy, Fluid
Ben Gaddis, President, T3
Kristine Munsen, Senior Partner, Managing Director, Mindshare
Patricia Partelow, VP/GM, Global Business Consulting, American Express
Rachel Pasqua, Practice Lead, Connected Life, MEC Global
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3:15 PM
Coffee Break
3:45 PM
Presentation: Bright Shiny Objects – A Smart City for a Wrist Phone
Scott Varland, Vice President, Creative, IPG Media Lab
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4:00 PM
Panel: In-Aisle Engagement with the Always-on Shopper
Ian Beacraft, Digital Strategy Director, Havas Worldwide
Joe Beier, EVP, Shopper & Retail Strategy, GfK
Craig Elimeliah, Director of Creative Technology, North America, VML
Josh Engroff, Chief Digital Media Officer, The Media Kitchen
Alex Lirtsman, Co-founder and Chief Strategist, Ready Set Rocket
Kevin Paul, Vice President, Creative Director, Store Environments, Integer
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4:45 PM
Conference Concludes

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