Metrics Insider

Once a company implements its integrated online, offline, and out-of-home campaign, what do they use track success? What good is a campaign if it isn't measured effectively? The Metrics Insider is here to help! 

Metrics Insider helps media professionals measure the effectiveness of their campaigns and offers expert advice on the best ways to report these statistics.

Metrics Insider gives its subscribers the inside access to:

  • The best practices to measure the effectiveness of a campaign
  • Latest innovations in reporting
  • Reviews of the latest industry specific events and gatherings

Frequency: Tue, Fri
Circulation: 36,500 subscribers
Units: Standard
Rates: $2,850/day for exclusive takeover

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