Jim Kruger

Buick Digital and Social Media Manager

Meet Jim at:

Keynote: Tablets: The Time Has Come
Date/Time: 9:45 AM

With 24 million in Tablet sales projected for this year, the proof is in the numbers. This may be a medium that's only a couple of years old, but it's no longer one that brands can afford to ignore. Buick's Digital and Social Media Manager explores how his brand’s tablet strategy has helped Buick reach a whole new generation of buyers. What do tablet users want? How can your brand reach them? What mistakes should you avoid? Jim Kruger will answer these questions and more, and explore what's next for this growing medium.