Monday, April 19, 2010
- Tribal DDB
State Farm has parted ways with its digital agency, Tribal DDB. - TBWA/Chiat/Day
TBWA/Chiat/Day was awarded global creative duties for Twix, following an agency consolidation by Mars. - OLSON
The Minnesota State Lottery tapped OLSON, Minneapolis, as its agency of record after a review. OLSON will handle brand strategy and holistic marketing responsibilities for the account. - PHD
PHD was tapped to handle media chores for Elizabeth Arden in Europe and Asia, valued at $40 million. - The Ogilvy Group
The InterContinental Hotels Group awarded various units of The Ogilvy Group its global digital, direct marketing and customer relationship management chores, estimated at $12 million. - Arnold
Arnold was tapped to handle creative chores on Boiron's homeopathic products. Tierney previously handled creative duties on the $15 million advertising account. - Keiler & Company
Keiler & Company was named agency of record for WNBA team, the Connecticut Sun. The agency will handle print, collateral, broadcast and digital advertising, publicity, Web design and social media chores. - Barker/DZP
Sports and entertainment company BEST selected Barker/DZP to provide all forms of digital innovation and marketing support for its event properties and athletes. - Mediasmith
Citrix Online appointed Mediasmith to provide digital and print advertising for its suite of remote access and collaboration services.
