751 results
  • TV Is Dying (Still) (Soon) (Maybe)
    According to Publicis Media's Zenith, TV will lose its dominant share of global ad spending within the next couple of years, with Internet display advertising moving into the top s ...
  • IRIISCSIMBT*
    There are literally hundreds of tech-related acronyms. Let's launch a few new ones so we can be on the cutting edge of confusion: ...
  • Zuck Knew -- We All Did
    Facebook is hustling to settle with the FTC before privacy concerns becomes factor in agency's investigation of whether FB violated a 2012 consent decree. ...
  • To Hell With Mobile: I Like My Video On The Big Screen
    Despite mobile screens growing into the size of small dogs, viewing anything important on them is still hard -- especially if you need to see something in detail. ...
  • Graduation Words To Live By
    It's graduation season, and you know what that means: meaningless advice from people who the school would like to rope into becoming major donors. ...
  • Does Targeted Advertising Really Violate Your Privacy?
    It's unfortunate that more than 20 years into online advertising, "targeted advertising" is being conflated with "privacy." ...
  • Piling On: Blame MBOs
    Former Facebook board member Don Graham blasted insiders who criticize Facebook now as having "all the courage of the last man leaping on the pile at a football game." ...
  • Stop Letting The Connected World Beat You Down
    Just because most websites, all social platforms and your phone know more about you than your spouse is not the end of the world. ...
  • Is Ad Fraud Inevitable?
    Is there any real difference between fraud related to well-meaning vendors versus fraud perpetrated by bot generators based somewhere in Eastern Europe? ...
  • Does The Press Still Have Credibility?
    A new poll finds Americans perceive local news and network news outlets like ABC to be more credible than cable news outlets like CNN, MSNBC and Fox News. ...
  • Blame Tech If You're Not Getting Any
    Americans are having less sex. But there is good news: You can now blame it all on technology. ...
  • Will Brands Change Facebook? Unlikely
    Facebook's advertising works sufficiently well enough - in spite of its problems - to keep marketers excited to spend their dollars there. ...
  • Not Facebook's Fault (This Time)
    You would think the press would have learned something when live televised sports stopped covering flashers and other "fans" who rushed onto the field. ...
  • It's a Great Country -- IF You Own It
    The only thing more surprising than the buy-your-way-into-college scandal was that it came as news to anybody. ...
  • Your Privacy Is Gone (Forever)
    Hoping to damp down the inferno of privacy controversies, the Zuck might have grabbed a bucket of gasoline rather than water this week. ...
  • Is Your Hamburger Going To Drown My House?
    Since I now live in the Low Country of South Carolina, I am a touch more concerned about global warming than I was living in and around New York. ...
  • TV For Beginners And Enders
    Stats on TV consumption favor "children ages 0-2." ...
  • The Ideological Tech Trap
    Digital newspapers already make it pretty easy to click (only) on the sections you want to read. Before you know it, you are in the infamous echo chamber. ...
  • OK, Really My Last Super Bowl Column (I Promise)
    I hope you have low expectations for the ads, because they will surely be met. ...
  • One More Story About Super Bowl Ads (If You Can Stand It)
    It's really hard to judge the amount of misplaced ego that goes into buying and creating an ad that most of the country will see in one form or anot ...
  • Hey, All You Shavers Out There: Grow Up!!
    Does it benefit a company to tell its clients (or prospects) that they should know better, and shame on you for poisoning the next generation by not acting more respectfu ...
  • 5G: Good God, Great Is My Gratitude For Faster Gigabytes
    Many telecom CEOs spent the week at CES forecasting how 5G will change the worlds of telecommunications, business, entertainment and life on your sofa. ...
  • The Annual Public Indictment Of Your Profession
    As per usual, advertising practitioners ranked fourth from the bottom in the Gallup poll of who's considered most honest and ethical. ...
  • With The Internet, We Have Made A Deal With The Devil
    Recent news amplifies the point that Facebook has been screwing its users, privacy-wise, from the very start. ...
  • We Watch More TV Because We Aren't Dating
    People 50 to 64 years old have the highest rate of media use, at 11 hours/49 minutes. Why? Because we have more free time? ...
  • 'Value-Exchange': It's Only Of Value If I Really Want It
    Consumers are never happy to have the progress of their viewing, listening or reading navigation stopped by an ad -- especially one that's not relevant. ...
  • While Someone Steals From Right Pocket, Value Is Inserted Into Your Left
    We are closing in on a day when ad fraud won't matter -- because your spend will be redirected to platforms that deliver real sales. ...
  • Does A Brand's Purpose Really Impact Sales?
    Do companies really need a "purpose," as suggested by the ANA? ...
  • Too Much Content, Too Little Time
    Am I the only person who thinks there's enough good content already out there to consume all your waking hours from now until you pass to your great reward? ...
  • Dying For Football At Maryland
    College programs will talk about "erring on the side of safety" - but at the end of the day, it is about the money. ...