725 results
  • Photos: Past, Present And Future
    Some 110 years after a memorable family portrait was taken, my family also took many new photos so we could remember this reunion in the future. ...
  • Speaking OF SEO
    How search optimization will change -- but in many ways still remain the same. ...
  • Lee Iacocca And The Rise Of The Celebrity CEO
    Iacocca was not the first celebrity CEO, but he certainly ushered in a new era of personalized corporate brand building. ...
  • The Dilemma Of The Middle-Aged Marketer
    The Dilemma hit me when I made the mistake of asking myself why I was doing what I did for a living. ...
  • Data Does NOT Equal People
    Data is a thin, wispy proxy for the rich bandwidth of the real world. It should be just one tool among many for marketers. ...
  • Is There Still Room In Today's Marketing World For Rick Steves?
    U.S. travel writer and TV personality Rick Steves is -- well, there's no really kind way to put this -- a weenie. ...
  • The Marie Kondo Effect: Our Quest For Control
    When the world seems increasingly bizarre and unpredictable, we look for things we can still control, like the contents of our sock drawer. ...
  • Hunkering Down For Election 2020
    Among the media-related developments I'll be watching: our deepening trust issues with information channels that can be manipulated with ease. ...
  • The Inevitability Of The Pendulum Effect
    Politically and socially, we're in the middle of a swing to the right. But this will be countered inevitably with a swing to the left. ...
  • How Decoupling Changed What Advertisers Need
    What's disrupting the agency model? The decoupling of the advertising supply chain and the flip of an advertiser's need from the vertical to the horizontal. ...
  • The Gap Between People And Platforms
    As we rely more and more on software, we gain a false confidence that it replaces human-powered expertise. It doesn't. ...
  • A Few Thoughts On Trump, Wikipedia -- And The Perfect Pour
    Say what you want about Trump, but he does generate a lot of froth. And froth needs time to settle. Just ask the brewers of Guinness. ...
  • Search And The Path To Purchase
    Just how short do we want the path to purchase to be, anyway? This is one of those questions where the answer is always "it depends." ...
  • Personal Endeavor In The Age Of Instant Judgement
    No one likes to be judged by a troll's chorus. So I feel sorry for David Benioff and D.B. Weiss, the showrunners of "Game of Thrones." ...
  • The Gap Between People And Platforms
    As we rely more on software, we gain a false confidence that it replaces human-powered expertise. It doesn't. ...
  • The Importance Of Playing Make-Believe
    I'm concerned that rather than making their own make-believe, children today are playing in the highly commercialized imaginations of profit-hungry corporations. ...
  • Selfies: A Different Take on Reality
    Taking a selfie when you're in front of a gorgeous view? "Self-presentational concern" can creep into these lifetime moments and suck the awe right out of them. ...
  • Why We're Not Ready For AI To Take The Wheel... Yet
    Not sure I could get into a self-driven Uber and relax in the back seat while AI takes the wheel. Yet I pride myself on being a fairly rational per ...
  • The Decoupling Effect: How Regulators Struggle To Keep Up
    For a start-up, "decoupling is looking at one activity in the customer value chain and deciding to do it much better than the incumbent." ...
  • Why Are So Many Companies So Horrible At Responding To Emails?
    I hate 62.4% of the people I email in the futile expectation of a response...sometime...in the next decade or so... ...
  • Clear, Simple -- And Wrong
    Is a simple solution always the best one? No. If we don't take the time to understand the dynamics of complexity, a simple solution could unleash drastic consequences. ...
  • Don't Be So Quick To Eliminate Friction
    It's friction that can slow us down and help us smell the roses. ...
  • The Social Acceptance Of Siri
    Which shifts in the social universe are making it more acceptable to talk to Siri in public? ...
  • Less Tech = Fewer Regrets
    In a tech-ubiquitous world, I fear our reality is becoming more "tech" and less "world." But how do you fight that? ...
  • It's The Fall That's Gonna Kill You
    Advertising and our attitudes toward it change through the life cycle of a brand, product or company. ...
  • Beijing's Real-Life 'Black Mirror' Episode
    The Chinese government has been experimenting with a social credit program that rewards good behavior and punishes bad. Next year, it becomes mandatory. ...
  • Influencer Marketing's Downward Ethical Spiral
    The whole point of influencer marketing is to make it appear that these people are genuine fans of these products. This -- of course -- is bullshit. ...
  • Reality Vs. Meta-Reality
    Real is what we perceive with our senses at the time it happens. Meta-real is how we reshape reality after the fact and then preserve it for future reference. ...
  • Marketing Vs. Advertising: Making It Personal
    The disruption that's washing over our industry is also washing away the traditional line drawn between marketing and advertising. ...
  • Minding The Gap: How Amazon Mastered the Market By Being Physical
    Key to its success, Amazon connected the physical and digital worlds, filling the gap between purchase and physical fulfillment. ...