362 results
  • This is not the year of mobile
    MediaPost's Steve Smith said in his introduction that the term "Year of Mobile" has been so oft used that when it arrives we'll all be embarrassed to say it. But ...
  • Omnicom Partners With Fox Audience Network To Drive Consumer Insights, Real-Time Buying
    In an effort to chase real-time audience segmentation, Omnicom Media Group has partnered with Fox Audience Network (FAN). The move will allow OMG to leverage FAN's suite of proprietary online ...
  • Online All Stars: The Strongman
    "Obviously, I'm a very ambitious person," says Jens Karlsson. "I like to get my creative vision through." At just 30 years old, that ambition has served him well. Your Majesty, ...
  • Online All Stars: The Magician
    A charge (his word) often leveled at Simon Waterfall is that he is a renaissance man, but he shrugs that off. The word creative may suit him best, no matter ...
  • The Cover Story
    How Alex Bogusky morphed into Max Headroom, George Jetson, a baby, an old man, a zombie army, and a manifestation of his own Twitter feed: "What my career has sort ...
  • The Helen Thomas Problem
    The old question about who's going to pay for all this content? is on a scale steadily sliding downwards. The question, of course, came up during the panel discussion, "The ...
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  • Less Than Zero
    Eric Hippeau the CEO of The Huffington Post says ad nets are driving CPM ever lower. Way down -- as in all the way down. "CPM from ad networks is ...
  • The Year the Media Died
    Terence Kawaja, managing director, GCA Savian Advisors, brought down the house at lunch time at OMMA Global with his parody song "Madison Ave Blues," sung to the tune of "American ...
  • Don't Say The 'R' Word
    Jonathan Miller hesitates to use the word remnant, and wants to create a new designation between premium inventory and remnant inventory he'd called "targeted" inventory. "There is tension between premium ...
  • Poke Cofounder Waterfall Steps Down From Agency
    Simon Waterfall, one of the cofounders of the agency Poke, has stepped down from the company he helped start. Waterfall was recently named among the honorees who will be celebrated ...
  • Publicis and Microsoft Agree To Razorfish Acquisition Terms
    In a move that has been heavily speculated about, Publicis Groupe SA and Microsoft announced Sunday that they had come to an agreement over the acquisition of Razorfish by Publicis ...
  • Denton Says He Was Wrong
    It takes a pretty big guy to admit when he's wrong. Last fall, Gawker Media Chief Nick Denton predicted a decline of up to 40% in advertising revenue. Now, he ...
  • Everything New Is Old Again
    Some have speculated that every media innovation is just the recycling of an old concept. ...
  • Something to Dwell On
    Dean Donaldson has a point to make. And he is not shy about it. As Digital Experience Strategist at Eyeblaster, Donaldson is the man behind Eyeblaster's new measurement, Dwell Time. ...
  • Meredith Launches Print Mag Based On Web Community
    Meredith has got it all backwards -- which is not to say wrong. The publishing company is launching a print magazine based on its social site about cooking and food. ...
  • The Age Of Compartmentalized Search
    Fast Company's Chris Dannen draws the correlation between America's oil addiction and the one to Google. It hit him, he says, when he heard Al Gore refer to America as ...
  • Smackdown: Android Google Maps vs. iPhone Google Maps
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  • Mindshare SocialMedia 8: New Venture Services New Demands
    With the goal of integrating existing services -- both traditional and digital -- across social media, Mindshare has joined with sister agency SocialMedia8, a social media marketing specialist, in a ...
  • Mindshare Integrates Across Social Media With New Joint Venture
    With the goal of integrating both traditional and digital existing services across social media, Mindshare has joined with sister agency SocialMedia8 in a joint venture dubbed, appropriately enough, Mindshare SocialMedia8. ...
  • The Chattering Class
    The assembled masses at the launch of SoundCTRL Live could not seem to keep themselves from chattering through the speakers (but, they barely knew who Chuck D, the keynote, was ...
  • Daily Candy Is Sweet On Target
    First there was chocolate and peanut butter. Then there was Chico and the Man, Joanie and Chachi, and Bush and Cheney. Then there was that totally darling LAMB bag that ...
  • Young Designer Stages AA Intervention
    Dustin Curtis is a 22-year-old user interface designer. He also travels a fair bit. If you are American Airlines this might be an unfortunate combination. Especially when an open letter ...
  • Magna Posts Results of Social Media 'Forecast' to Wikipedia and Facebook
    And the survey says ... nothing? Magna's social media forecast isn't a forecast so much as a definition, or maybe a quest for a definition. When Magna Director of Global ...
  • It's Official: AOL to Become Stand-Alone
    Like the U.S. under G.W. Bush, AOL will stand alone. As expected, Time Warner today announced that it would break AOL off into a separate and independent entity, which will ...
  • 'New York Times' New Social Media Editor Works Her Beat
    Day one in the life of The New York Times's new social media editor seemed to consist of a great deal of Jennifer Preston, newly appointed to the role, joining ...
  • Learning to Sell Themselves
    Are you looking for a little help from a world-class ad agency -- on the cheap? Well, friend, that's what Ebay is for. Crispin Porter + Bogusky is selling the ...
  • Twitter Body Doubles: A Cautionary Tale
    Thursday at Book Industry Study Group's sixth annual "Making Information Pay" (a double meaning with a real purpose, that) there were many lessons to be learned, but one of the ...
  • Webby Awards Sprung on R/GA, Hyperfactory and Countless Others
    Now everyone will finally take down those annoying "Vote for me" notices they have helpfully posted to Twitter feeds, Facebook statuses, and IM away messages. The Webby Awards, now in ...
  • Media Diary John Capone
    Managing Editor, Media magazine6:00-6:15 a.m. Wake up to WNYC-FM, the NPR affiliate in New York, on the alarm. Wish they would go back to playing "Morning Edition" at this ...