472 results
  • U.K.'s Channel 4 Offers Radical Innovation With Ivy4Evr
    This week's column comes to you live from Sheffield, England, where I'm attending the annual Children's Media Conference -- and where I've been surprised and delighted to hear about multiple ...
  • The Privacy Monster Under The Internet Bed
    It turns out that 81% of respondents to a Consumer Reports survey want to see a universal do-not-track mechanism, reported MediaPost's Wendy Davis yesterday. What do you want to bet ...
  • Decreased Privacy Doesn't Mean Increased Accuracy
    You cannot hide anymore. The Interweb's combination of ruthless inquisitiveness and infinite access to information will reveal you if you are a fraud, exonerate you if you are a hero, ...
  • In Clear Sign Of Trouble, Facebook Uniques Level Off At 7 Billion
    Palo Alto, July 1, 2013: Yesterday, Facebook revealed that unique users had failed to show significant growth for the second quarter in a row, staying flat at roughly 7 billion ...
  • Forget Gamification: It's Time For Mastery
    Rumor has it that Jesse Schell regrets ever having coined the term "gamification." It's not hard to see why. Gamification is everywhere. Trying to drive traffic to your website? Add ...
  • Why CPC Sucks
    We need to have a talk, marketer to marketer -- and, Google, I'll need you to step out of the room for a minute. We've got a problem here. Google ...
  • Crowds, Communities, And The Power Of A Service Philosophy
    This past Saturday, we ran a TEDx event in my home city of Christchurch, New Zealand, focused on the future of the city post-quake. Seventeen speakers, ranging from local urban ...
  • What Do Skype And Drug Dealers Have In Common?
    Won't you join me in raising a glass in congratulations to Tony Bates, Skype's CEO, along with Andreessen Horowitz and Silver Lake, the newly bought company's two major shareholders? While ...
  • The Physics Of Startups: A Lesson From Cambridge
    There's a reason why nobody will steal your idea. It's the reason why it is so hard to get a startup off the ground, and why founders get less sleep ...
  • No Such Thing As Bad Publicity? We'll See...
    First there was Dave Carroll. Back in the spring of 2008, United Airlines broke his Taylor guitar -- and then rubbed salt in the wou by giving him the runaround ...
  • Short-Run, On-Demand, And In The Cloud
    In Buddhism, people speak of the impermanence of existence: the fact that nothing is fixed, and that all we have are moments that arise and fall away. In "The Matrix," ...
  • Technological Advancements Force Hard Questions
    At a conference I attended earlier this week, Dennis Bushnell, Chief Scientist at NASA, spoke about the unfathomably rapid technological developments we are experiencing and will continue to experience: it ...
  • Web Complexity Necessitates Tools That Simplify
    f you've been reading my column recently, you'll know that life is pretty turbulent around here. On Twitter, it's being described as "death by a thousand cuts," and from where ...
  • A Message From Christchurch On The Value Of User-Generated Content
    Here is a sample of the stories I have been told in my quake-stricken home city of Christchurch: A friend gave mouth-to-mouth to a fallen man, through blood and bone ...
  • The Danger Of Personalization: A Lesson From TED
    At the TED conference last week, Chris Anderson prefaced one of the speakers by saying, "Imagine if, instead of all attending the same conference, we each attended our own personalized ...
  • Christchurch Earthquake Shatters Sense Of Stability
    Once again, my home city of Christchurch, New Zealand has been rocked. And, while we were shaken badly in last September's 7.1 quake, this time the damage is unfathomable. ...
  • Three Gamification Lessons From Engage Digital
    At the Engage Digital conference this week, we heard about everything from game design at Zynga to social media usage at McDonald's. Here are three lessons I picked up. ...
  • Groupon, KC And McDonald's Piss People Off, But Does Anyone Care?
    Let's face it: the Groupon ads were lame. Forget offensive, inappropriate, or out of context. They just weren't any good. And the main reason they weren't good is that the ...
  • Scaling The Unscalable: How to Go Big and Stay Personal
    Last week, we discussed the unscalable power of personal attention. It's a lovely topic -- if you're not planning to scale. Lots of us, however, are involved with projects that ...
  • The Unscalable, Unbeatable Power Of Personal Attention
    In a world of robots, spambots, autoreplies, emails with magically pre-populated first-name fields, there is almost nothing more insulting than to say, "I care about you so little that I've ...
  • Three Short(y) Rules for Successful Online Campaigns
    Consider the laugh track: we see it for what it is, we know it exists solely to provide artificial social proof that the content we're watching is funny, and yet ...
  • Trust Me, Amazon: Buy Skype Now
    The purveyors of eReaders have forgotten an essential element: specifically, that books are social objects, that a successful replacement of a physical book will not only look and feel like ...
  • Digital Trumps Tangible In Times Of Crisis
    Once again, the rain has rolled in, over the mountains, down the valley, and across the lake that has been our holiday home for the past two weeks. The water, ...
  • A Beginning And An End
    A beginning: my first official column at Online Spin, following on from three years as a Search Insider, with a couple of cameos over at Social Media Insider. It's nice ...
  • Understanding Human Behavior: The Ultimate Job Skill
    "Technologies can take us further than ever before, and we can do more with them than ever before, but it is always humanity that generates meaning." -Damon Horowitz "Technologies can ...
  • New Lenses to View Reality: Three Warp-Speed Perception Tales
    Tale the First: At TEDxChCh a few weeks ago, Sebastian Sylwan from Weta Digital (you know, the Lord of the Rings/Avatar/King Kong guys) gave a talk called New Lenses to ...
  • Google's Incredible Omnipresence
    Like many of my fellow pundits, I've pointed out more than once that Google has never had a smash success beyond search. After all, text advertising, predominantly via Google's own ...
  • A Little Administrative Rant
    Am I the only one who finds it difficult to manage multiple accounts, multiple admins, and multiple campaigns online? Surely not. Facebook used to live at the inconvenient extreme of ...
  • Comments From Google's Schmidt: Creepy Or True?
    Yesterday, All Things D posted a list of creepy comments from Eric Schmidt, making the perhaps excessively harsh comment that Schmidt "has been happily high stepping across the creepy line ...
  • In Search Of The Extra-Ordinary
    I love that word, "extraordinary." My father used to say it in tones of awe and wonder, dragging out the second syllable and bathing the word itself with a kind ...