471 results
  • Three Reasons You Should Read That Column I Wrote On Exponential Technologies
    Three weeks ago, I wrote a column about exponential technologies. I looked at the way that any industry built on information will follow a price-performance curve that roughly doubles every ...
  • Monica Lewinsky Discusses The Dark Side Of The Digital Revolution
    Tell me: how wise were you, at 22 years old? Extremely, I imagine. Probably didn't make a single mistake. Nothing embarrassing, nothing foolish, almost certainly didn't fall in love with ...
  • The Exponential Revolution Is Coming To Get You
    I have swallowed the red pill of reality. For the past four-and-a-half days, I've been bombarded by insanely skilled academics with a tsunami of information that will, henceforth, color the ...
  • Even Facebook Isn't Using Facebook To Communicate With Investors
    You know those old chestnuts: Accountants never get around to doing their own taxes. Advertising agencies don't advertise. Plumbers have leaky pipes. And now, there's Facebook, the No. 1 social ...
  • Is Google Glass Poised To Become The Betamax Of Wearables?
    "We're running a clinical trial on the use of Google Glass in a hospital setting," said the young man across from me, excitedly. "This could change everything!" "Oh," I replied. ...
  • Lean Method Migrates From Bits To Bytes And Back Again
    Back in 2009, I attended a conference called X Media Lab, designed for startups in the creative and tech industries. At the time, I was the CMO of a startup ...
  • The Music Industry Is Getting Brokener And Brokener
    The world has changed, they said. Creative industries have been democratized, they said. There are no more gatekeepers, they said. I call bullshit. ...
  • Five Times Matthew Inman Won The Internet
    I love Matthew Inman, AKA The Oatmeal. I love his writing style, his drawing style, and the fact that he has all this technical skill and yet chooses, in his ...
  • Adopting This One Habit Will Change Your Life
    I know, I know. Hyperbolic clickbait. But bear with me, OK? 'Cause I genuinely believe this to be true: One simple habit can completely transform the way you behave, how ...
  • Teens On Social Media Know The Value Of Forgetting
    Despite being commonly perceived as a negative, the ability to forget has tremendous value. Sadly, social media is generally not designed to allow us to forget. Those horrible pictures of ...
  • What Social Media Marketers Can Learn From Patagonia
    In 2004, Patagonia published an essay titled, "Don't Buy This Shirt Unless You Need It." The following year, the company launched the Common Threads initiative, to make every piece of ...
  • All I Want For Christmas Is A Zero Inbox
    On whatever day of Christmas we're currently on, my inbox gave to me 47 emails. 47 people reaching out. 47 collections of words waiting on my response. 47 miniature jobs ...
  • The Five Essential Elements Of A Good Pitch
    Nearly every week for the past two years, my colleague Geoff Brash and I have coached people to deliver five-minute pitches. We've seen people pitching for money and for customers, ...
  • Giving Tuesday? More Like Taking Tuesday
    I consider myself a positive, upbeat kind of gal. I co-founded an organization called Ministry of Awesome, for Pete's sake. And yet, I find myself easily repelled by holiday-affiliated marketing ...
  • Thanks, Biz, But I Don't Need To Know What's On Your Mind
    It's Twitter founder Biz Stone's latest venture: Super, an app designed to let people speak their minds. "It's loud, it's bright, and we think you'll dig it," they say in ...
  • Mark Sagar, Andy Serkis Prompt Questions About Ethics Of Virtual Reality
    "I'm just going to step over here, where she can't see me," says Academy Award-winner Mark Sagar, walking off to the side of the stage. "Now it's like I've abandoned ...
  • Face-To-Face Still King For Relationship-Building
    My friend Hieronymus (not his real name) is kind of a hot shot. At the moment, he's working on pulling together an international conference for youth involvement in disaster risk ...
  • A Few Philosophical Observations On The Digital Age
    Have you checked in somewhere today? I'm guessing you haven't. Five years ago, my Twitter feed was rife with people unlocking this badge and becoming Mayor of that coffee shop. ...
  • The Nature Of Advertising Heralds Its Own Implosion
    Long-time readers of this column may recall I run TEDxChristchurch, an annual event which is barreling down on me for next Saturday. I am neck-deep in speaker rehearsals, volunteer briefings, ...
  • What City-Making Can Teach Google About The Way Our Brains Work
    I live in a city that has been almost entirely destroyed by earthquakes. I’m not being hyperbolic, either: over 70% of the footprint of central Christchurch either collapsed in the ...
  • The Changing Face Of Democracy In The Digital Age
    Two years ago in this column, I wrote about billionaire Russian entrepreneur Evgeny Kasperskyand his concerns about democracy in the age of the Digital Native. To quote myself paraphrasing Kaspersky: ...
  • The Future Of Engagement: What Customers Want Is Invisible To The Eye
    In 1961, Ray Kroc bought a small restaurant chain from the McDonald brothers. The rest, as they say, is history: the exponential expansion, the investments in real estate that made ...
  • If Your CMO Is Not On Social Media, Find A New CMO
    Last week, my MediaPost colleague Catharine Taylor wrote a post wondering why CMOs aren't that social. In response, another MediaPost colleague, Maarten Albarda, suggested that nobody cares, that it doesn't ...
  • Everything Is Now Your Responsibility
    For the past three years, I've been attending an annual unconference here in New Zealand: an event with no pre-set agenda, no keynote speakers, no topics declared in advance. It ...
  • Maybe This Whole Online Advertising Thing Just Isn't Working Out
    We've known each other for a while now, you and I -- since 2007, by my reckoning. So I think it's time to start being, you know, a bit more ...
  • The Sky Should Be The Limit For Internet Detoxing
    I confess an addiction. Perhaps you share it with me -- many people do. I am obsessed with the Internet. It's not just Facebook, although Facebook is certainly a big ...
  • A Mantra For Online Advertising And Life: Don't Be Clever
    I travel a lot, OK? And, back in the day, I used to try to be clever. Traveling from New Zealand to Denver, I would book the international portion of ...
  • Kim Dotcom's Kiwi Political Party Could Herald Seismic Shift In Global Politics
    Without trying to be insulting, I'm guessing you don't follow the politics of New Zealand all that closely. Yet it's worth paying attention to the currently unfolding New Zealand election. ...
  • Online Journalism Has A Behavioral Science Problem
    When it comes to climate change, our biggest problem isn't the science. It is ourselves. (Don't worry, I'll get to the online journalism shortly.) ...
  • Free Web Access Comes At A Price
    I remember the first account we had with a video rental store. My mom's boyfriend had bought us a VHS player and paid the initiation fee -- I think it ...