181 results
  • Squid Game Yes, Squid Game No: Is 3 Billion Minutes Viewed Really That Good?
    Netflix claims its South Korean survival drama is its most-watched new series ever - the latest worldwide phenomenon in a string of major global hits, which also include, "Money Heis ...
  • What's Wrong With TV Audience Measurement, How To Fix It
    There have been only two instances, more than 20 years apart, when Nielsen was forced to completely overhaul how it reported television audiences - in 1987, when the switch w ...
  • New Broadcast TV Series: The Good, The Almost Good, And The Too Bad
    While not having the same impact as last year, the pandemic still caused some production delays among new series, so several of the pilots were not available for screening befo ...
  • New TV Season: Franchises, Reboots, Promo Malpractice, Viewer Loyalty And Other Thoughts
    There was a time when most people looked forward to the two-week period in late September that heralded a new TV season. During the summer months, the network airwaves we ...
  • The Emmy Awards: Broadcast Networks Promote HBO And Streaming
    The Emmy Awards telecast alternates among the Big 4 broadcast networks because it has traditionally been seen as a major promotional vehicle for all the broadcast networks. This, of cours ...
  • 10 Really Good Streaming Shows You May Have Missed
    The first major original scripted streaming hit series, "House of Cards," debuted on Netflix in 2013. In 2015, less than half of U.S. homes (47%) subscribed to any streaming servic ...
  • Does The Media Industry Really Want More Accurate Ratings?
    The advertising and media industries have traditionally relied on Nielsen for national and local television audience measurement as currency for the buying and selling of commercial time (and for evaluati ...
  • A Brief History Of Superheroes On TV: Broadening, Diversifying Appeal
    Superheroes and sci-fi are more popular than ever, as anyone who attends the giant annual comic-cons in San Diego (July) and New York (October) can attest. They both consistently dr ...
  • Paying More For Less, Can Nielsen Still Measure TV, And Other Things That Make You Go Hmmm...
    As we approach the end of the second pandemic summer and the start of the new broadcast TV season, here are some things that make me go hmmm... Why a ...
  • 30 Years Ago 'Median Age' Became A Thing
    Thirty years ago, when I was VP of Television Research at the late, great Bozell ad agency, I released my first report on median age, which helped change the w ...
  • Is This Hidden Gem The Best Sci-Fi Series Ever?
    There are so many sub-genres of science fiction, and so many excellent vastly different sci-fi movies and television series, that singling out any as "the best" seems silly. I mea ...
  • 'Evil' Is One Of The Best Shows On TV
    In this week's edition, I make the case why "Evil," which premiered on CBS in September 2019, is one of the best shows currently on TV. While it was t ...
  • Is Amazon's 'Bosch' The Best Procedural Drama Ever?
    As a result of so many programs on so many platforms, and the fact that everybody doesn't have access to everything anymore, television viewing has become much more splintered th ...
  • Cop Shows Face A Reckoning, Sort Of
    Despite irrefutable video evidence, there was real and justifiable concern among many observers that former Minneapolis police officer Derek Chauvin would be acquitted of murdering George Floyd and escape justic ...
  • Why Disney+ Marvel Series Are So Good (Even When They're Not)
    One reason television series based on movies seldom work is because the stars from the theatrical movie don't ordinarily reprise their roles for the TV version. So viewers are oft ...
  • A Young Media Person's Guide To Evaluating TV Pilots
    This year, as the world is inching back to normal, COVID production schedules are delaying several pilots until later this summer (although I have seen a few). So, while ...
  • Why Most New Broadcast Shows Will Flop
    These are the best of times for TV viewers, but it might be the worst of times for broadcast TV - although it doesn't have to be. I haven't se ...
  • Do The Upfronts Still Matter?
    For insiders at media agencies, networks, and advertisers (as well as tv analysts like me), the upfront season has placed thoughts of September squarely into May and June. In th ...
  • Does Pre-Season Buzz Really Matter?
    Prior to the 2020-21 TV season, I released an annual report examining the impact of pre-season buzz on new TV shows. Each time my conclusion has been the same: despi ...
  • Pre-Upfront Thoughts On Broadcast TV, Promotions, Nielsen, And AVOD
    In this week's edition I offer some wide-ranging thoughts to set the stage for this year's marketplace. ...
  • Make Mine Marvel: Reviews Of Every Marvel TV Series Available To Stream
    Television series set in the Marvel Cinematic Universe (MCU) are based on characters appearing in Marvel comics who have a shared reality with the theatrical film franchises. From 2013-2020, ...
  • New Broadcast TV Series: The Good, The Bad, And The Too Bad
    Because of the pandemic, this is the first time in 30 years I haven't seen any fall pilots and have only seen a few mid-season shows prior to their premiere ...
  • Mask On, Mask Off And Other Thoughts On The New TV Season
    There is apparently no standard for how prime-time series handle the Coronavirus pandemic. Many incorporate it into their storylines, while others touch on it briefly and then move on ...
  • Review: 95 Series Worth Bingeing
    In this era of "Peak TV+," there are so many good series year-round on so many different platforms that I am constantly discovering new shows to watch, many of whi ...
  • Streaming Now: The Rise And Fall Of Ad-Supported Cable TV
    Twenty years ago, with very few exceptions, four broadcast networks were the only places you could find new original scripted series programming - and basically only six or seven mont ...
  • 10 More Hidden Gems To Stream
    I've been analyzing television research and programming for more than 30 years, and have always prided myself on being able to keep on top of the ever-changing video landscape. ...
  • New Television Season Things To Ponder
    More issues with TV audience measurement, network promotional follies, why ratings don't matter anymore and how shows are dealing COVID-19 and police brutality are among the things I've been ponderi ...
  • TV Shows To Stream As You Wait For Your Favorites To Return
    This week's edition focuses on some of the best original scripted series available to stream. ...
  • A Dozen Binge-Worthy Hidden Gems To Stream
    I've been analyzing television programming for more than 30 years. There was a time, not too long ago, when I could list every show on TV on any given nig ...
  • How To Make The Emmys Better
    My mother-in-law hasn't watched the Emmy Awards in five or six years. The main reason, as she puts it, "none of the shows I watch get nominated anymore." Now, I ...