10,305 results
  • Pay TV Losses Accelerate In Q3, Virtual Pay TV Gaining
    In the third quarter of this year, 1.2 million subscribers were lost by legacy pay TV providers. Total U.S. traditional pay TV subscribers now stand at 94.9 million. ...
  • Comcast, Sony May Pursue Fox Buy
    Analysts believe Fox may want to become a smaller, more nimble company, like CBS. Competing with Netflix in digital entertainment and Disney and Universal in theatrical movies is too difficult ...
  • Digital Players Could Put Squeeze On Linear TV Content
    Down the road, the cost of content could be an issue as more traditional TV content providers get squeezed by higher costs and more competition. ...
  • Media Use: Smartphones Up, Daily TV Viewing Down
    Daily live TV viewing slipped 6% to 3 hours/55 minutes from 4 hours/9 minutes. But there is a sharp uptick in app/web use on mobile. ...
  • October Sees 11% Drop In Broadcast/Cable Viewing
    Entering the new TV season, October took a bite out of broadcast and cable TV network viewing -- with overall industry-wide double-digit percentage declines. ...
  • Viacom Ad Results Better Than Forecast
    Domestic advertising was flat for its fiscal fourth quarter versus the same period a year ago at $936 million. This is the company's best results since its fiscal third-quarter 2 ...
  • Between Bernie B. And A Forced CNN Sale By DOJ, Disruption Reigns
    Reports have lingered for more than a week that the DOJ will file a lawsuit demanding that AT&T, as part of its proposed deal to buy Time Warner, should be ...
  • Older Viewers, Low-Income Homes Most Attentive TV Audiences
    TVision Insights found that viewers 65+ and low-income TV homes are most attentive to TV programming and ads, while those 18 and younger were the least. ...
  • National TV News Viewing Surpasses 2016
    Viewing among the three big cable networks -- MSNBC, CNN and Fox News Channel -- is 15% higher than a year ago, with the broadcast networks down 8%. ...
  • Philo Hopes To Link Social Media To Digital TV
    Are social media functions the secret sauce for OTT? Philo, a new digital package of live, linear TV networks sans broadcasting or sports channels, believes this is the key to ...
  • Fullscreen Is Shuttering, OTT Play Failed
    Fullscreen aimed to be a big broad play in the OTT space for TV and movie content -- a Netflix for younger demographics. Fullscreen features scripted original series, live and ...
  • TV Viewers Struggle To Find Shows, Turn To Streaming
    Streaming video services are better at helping TV consumers: 79% of all consumers, including pay-TV subscribers, and 90% of those under 30 agree that streaming services play a huge role ...
  • Keurig Apologizes For 'Taking Sides' On 'Hannity,' No Word On Future Spots
    If advertisers pull ads from a show because of content, they might be subject to a "reverse TV advertising boycott." In short, consumers smashing your products to show their displeas ...
  • 'Hannity' Endures 15% Decline In Q3, More Brand Defections Over Moore
    In the wake of Sean Hannity's coverage of allegations against Alabama Senate candidate Roy Moore, some advertisers have reportedly pulled out of the show, including Keurig, Nature's Bounty, Cadillac, and ...
  • U.S. National TV Ads Sink In Q3
    The national TV marketplace overall for the third quarter sank 1.9% -- excluding the Summer Olympics of year ago. It was down 10%, including the Olympics, to total $8.5 bill ...
  • How Will Disney Position Its SVOD Service Against Netflix?
    The right consumer price for future OTT platforms that compete with Netflix seems clear -- start lower. But determining the right marketing message is far more tricky. ...
  • Rubicon Project Eliminates Buy-Side Fees To Kick Up Business
    To push for higher revenue results, the company said it would eliminate "buy" side transaction fees for its advertising platform. Total advertising spend through its platform dropped in the third ...
  • Zefr Sees Contextualized TV Ad Targeting Via YouTube
    With new over-the-top services, TV fans on the big YouTube platform are likely to have a strong influence on programming and platforms. ...
  • Roku TV Set-Top Ad Biz Delivers Impressive Results
    Roku, the biggest OTT set-top-box maker, pulled in $125 million in overall third-quarter revenue, up 40% from the same period a year ago and double the amount since the start ...
  • Disney Mum On Fox Deal, Revenues Dip 3%
    As with 21st Century Fox the day before, Walt Disney execs declined any questions regarding the possible purchase of some of Fox's entertainment business during Disney's quarterly earnings call. ...
  • Fox Records Higher Revenues, Credits Regional Sports Nets
    Quarterly revenues at Fox rose 8% to $7 billion; net income was 4% higher to $855 million. Fox cable networks' revenues climbed 10% to $4.2 billion. ...
  • Dish Network: Subscribers Decline, But Stock Rises
    Various media analysts have recently upgraded Dish's stock as communications companies -- particularly T-Mobile and Verizon -- may be looking to make a deal for Dish's spectrum assets. ...
  • Justice Department Wants AT&T To Do Media Shuffle
    The U.S. Justice Department reportedly wants AT&T to sell off Time Warner's Turner unit -- which includes cable TV networks, CNN, TBS and TNT -- should it complete its $85 ...
  • NFL Narrows TV Viewership Declines, National Ad Revenues See Uptick
    Through nine weeks of the NFL regular season, TV ratings have narrowed viewing declines versus earlier-season results. All TV advertising revenues on NFL networks have inched up compared to a ...
  • TV Shows' Visibility Spread Via Ads, Digital Depends On WOM
    New research suggests that 51% of consumers discover a traditional pay TV show through advertising via TV, print, social media, or other online sources -- versus 22% from word-of-mouth, in-person ...
  • Tegna Posts Q3 Revenue Declines; Hurricanes, Lower Political Ads Are Factors
    The company says it lost more than $3 million in revenue due to the impact of Hurricanes Harvey and Irma. Political advertising was down to $3.8 million from $38.1 mill ...
  • In A Competitive World, A Fox Buy Could Sustain Disney's Edge
    Adding more mature media content will help Disney. But so would some international assets. Fox might agree to sell its big Star India network operation -- a massive 650 million-home ...
  • TV Still Dominates Global Marketers' Ad Spend
    Digital is making inroads -- but successful high-budget campaigns, spending $10 million or more, still place 66% of their media spend into TV. ...
  • More Adults Device Multitask While Watching TV
    Data suggests that 177.7 million adults will regularly use a second-screen device while watching TV this year -- up 5.1% from 2016. ...
  • Fox News Reneges On Agreement To Run Trump Impeachment Ad
    In an age of increasingly partisan TV news programming, viewers' input apparently can take on a different value for TV executives as they make advertising decisions. ...