Advanced Search
4,425 results
- Pandemic TV? Samsung Pitches Voracious Viewers With Outdoorsy SetsThe new 75-inch version of Terrace TV is designed for outdoor use. It is water- and dust-resistant and features anti-glare technology. ...
- Some Users Get VERY Tired On Zoom -- And Look At Themselves A LotThe pitfalls of the video conferencing site have in many cases replaced the irritants of the brick-and-mortar office. ...
- Are You An A-Lister? Prove It! Buy This RTD Cocktail CompanyFive Drinks Co is using this unorthodox campaign to build awareness, sell some cocktails, and/or find a buyer. ...
- At Super Bowl, Verizon 5G Customers In The Stands Played Their Own GameVerizon has used the Super Bowl as a giant 5G experimental lab for the last few seasons. ...
- Bud's New 'Select' Low-Cal Beer Comes With Big Taste -- That's No LieA polygraph expert in a darkened room asks Budweiser's head brewer if 99-calorie Budweiser Select tastes like Budweiser. ...
- Magenta Max Plan For 55+ Is T-Mobile's New Aggressive Push For Older UsersIn its announcement of Max Unlimited 55, company lampooned AT&T and Verizon for insufficiently serving older users. ...
- Beer Companies Seek Naming Rights At Florida Theme ParksThe bill narrowly won approval earlier this month from the state House Regulatory Reform Subcommittee. ...
- Visible's $5-A-Month Mobile Offer Shows Value Of Having FriendsVisible users who get a friend to sign up pay only $5 a month. Add 12 friends, and it's $60 yearly. ...
- Tide's Free Laundry Service For Disaster Victims Comes Back For TexasP&G's product's 20 franchised Tide Cleaners stores in Texas are providing free drop-off laundry services to residents impacted by the storm. ...
- Amazon Echo Lets Customers Be The Mothers Of InventionDay One Editions program floats descriptions of Echo items Amazon could make, if consumers demonstrate willingness to buy those products. ...
- What's A Beer? Anheuser-Busch Suit Re Corona Seltzer Poses QuestionConstellation, which owns Corona beer brand in U.S., claims hard seltzer is defined as a beer. Anheuser-Busch says no. ...
- To Make Consumers Look Again, Miller Genuine Draft Has A New LabelMarketing manager says the newest look resonated with test audiences, with purchase intent 50% higher than for current packaging. ...
- Preparation H: The H Is Also For HonestyThe brand's #RealRelationshipGoals campaign touts idea that no topic should be taboo in a relationship, including butt care. ...
- Nokia Phones Provides Short, Sweet Messages For Valentine SMS NotesNokia provides "short moving stories" from poets and authors that users can download and share in text messages. ...
- Prosecco And Rose Are Finally Hooking Up -- Just In Time For Valentine's DayItalian authorities allowed a rose variety to be marketed for the first time last year, and it's now hitting the U.S. ...
- Seinfeld Has Puffy Shirt, Now Jason Alexander Has His Own Super Bowl Tide HoodieTide sweatshirt with photo of Alexander shows him reacting to such horrors as being drooled on by the family dog. ...
- One Of T-Mobile's Super Bowl Ads Reportedly BannedBut was the Tom Brady spot knowingly destined to be rejected, leading to T-Mobile's manufactured outrage? ...
- Anheuser-Busch Super Bowl Image Ad Kind Of... SoberingWhen is happy hour again? Vignettes in this spot include a funeral and a co-worker comforting someone who just got fired. ...
- At Super Bowl, P&G's Microban 24, Safeguard Want A Good Clean GameBrands underscore their relevance in the pandemic era with sanitizer samples and promotion honoring stadium sanitation staffers. ...
- Men's Grooming Brands Leverage WFH TrendsMen are shaving less -- sporting what's known as "designer stubble" -- or not at all, driving the need for beard care. ...
- Long Story: Lite Beer Marketing Stunt Depends On Lengthy Set-UpMiller Lite drinkers are "encouraged" to occupy themselves by inputting long URL when Michelob Ultra's ad airs during the Super Bowl. ...
- Bud Light Seltzer Lemonade Uses Obvious Metaphor In its Super Bowl Ad"You know what they say, 'When life gives you lemons..." "We know the saying, Mark," answers woman in the spot. ...
- Coors Says It Will Help You Dream Ad It Can't Show You During Super BowlWith A-B controlling ad space for the SB, Coors decided instead to go where no marketer has gone before -- into viewers' dreams. ...
- Molson Coors Launches RTD Tequila Cocktail, Partners With Media Pro MarcheseSuperbird has been test-marketed in a few locales in Conn., N.J., Mass., Long Island. It will roll out to 10 more markets this spring, ...
- Ultra-Popular Michelob Ultra Inherits 'Happy' Star Role In Super BowlSB spot features athletes partying while a voiceover asks if winning makes us happy, or if being happy makes us winners. ...
- BOTS Catches Bots: FTC Uses Law To Nab Concert Cyber ScalpersFTC settled 3 cases against ticket brokers using sophisticated technology to bypass Ticketmaster safeguards and scalp thousands of tickets. ...
- Tums Aims For End-Run Around 'The Big Game'Tums joins brands that use other ways than buying Super Bowl ads to get their messages across. ...
- P&G's CFO Predicts Profits From Pandemic-Related Changes Will Continue"We will serve what will likely become a forever altered cleaning, health and hygiene focus for consumers," said CFO Jon Moeller. ...
- Will 2021 Bring Return To Party Time For Alcohol Brands?Jefferies financial services predicts "pent-up demand" will lead to a "roaring recovery" for companies that rely on consumers going out for fun. ...
- More Than $80B Spent In FCC Auction, Wireless Providers RecalculateThe 5G competition has included claims and counter-claims -- but it's catapulted T-Mobile to become the second largest wireless operator. ...
