9 results
  • Facebook Isn't Dead; It's Just Not As Much Fun As It Used To Be
    Much ado has been made about the declining use of Facebook among teens. Frank N. Magid Associates Inc. found 13- to 17-year-old social-media users on Facebook slipped to 88% in ...
  • We Know Why Teens Aren't Watching TV
    This week marks the debut of the Acumen Report, our annual study on consumers and their media habits. This year we explored 13- to-24-year-olds and their relationship with content. Not ...
  • Are You Prepared For The Coming Tide Of Teens?
    Brands, be warned, you're not ready for the next era of young media consumers. I can tell you from dispatches from the front lines. Over the last few weeks, we ...
  • Teens Care More Than We're Giving Them Credit For
    Earlier this year President Obama spoke at the University of California-Irvine's graduation commencement and shared, "Your generation - the most educated, the most diverse, the most tolerant, the most politically ...
  • Modern Man Is A Modest Man
    What defines luxury to a man 2015? Is it a Rolex and a private jet, or the ability to travel the world and gain life experiences? ...
  • The Golden Age of Dadvertising
    As a dad-to-be on the verge of fatherhood (next week!), I couldn't be more excited to meet our son, see how he looks like me and my wife, show him ...
  • The Modern Man Is The Modest Man
    What defines luxury to a man 2015? Is it a Rolex and a private jet, or the ability to travel the world and gain life experiences? ...
  • Let's Hear It For The Brand
    Let's give men some credit - they actually do care about the brands they use - and they are doing the buying. ...
  • What Bros Around, Comes Around
    One of my favorite "Portlandia" sketches last season showed the "Dream of the '90s" being alive in Portland. That sketch wasn't about the 1990s, however; it was about the 1890s ...