2 results
  • As FBX Goes Dark, Future of Programmatic Is Bright
    Facebook's move to shutter FBX should be a surprise to no one, and will have a limited short-term impact on the average marketer. Longer term, however, there are some interesting ...
  • Real-Time Bidding: The Next Round
    As it pertains to display advertising, owning RTB infrastructure is quickly emerging as the ticket to the "next round." This means having the bidders, cookie stores, and big-data chops to ...