1,849 results
  • Ad Council Launches New Consultancy
    The new unit will advise nonprofits, foundations and corporations on areas including research, strategy development and training. ...
  • BBH Loses Battle With SAG-AFTRA
    After a 10-month strike and a regulatory ruling in favor of the union, the two sides have agreed to a new commercials contract. ...
  • Thank You, Canada
    Toronto-based agency Public Inc reacted quickly to Trump's racist rant with a campaign reminding people there is no room for racism in the world. ...
  • Heekin III Signs Off After 45-Year Career In Adland
    Jim Heekin led Grey Group, as Chairman and CEO from 2007 until August of 2017 when he was succeeded in the CEO slot by Michael Houston. He then took on ...
  • ANA Highlights In-House Agency Growth, Concerns
    A new report finds 78% of its members now have an in-house agency. That's up from 58% in 2013 and 42% in 2008. The biggest concern is keeping teams motiva ...
  • Publicis Groupe Leads First Half M&A Buyers' List
    That's according to R3, which tracked 235 M&A deals in the sector with a total value of $13.6 billion, up 43% from the same period last year. ...
  • Big Week For WPP On The M&A, Biz Dev Fronts
    The Kantar deal, Read suggested to analysts, gives WPP the ability to serve its clients' data needs without owning it -- the tack taken by competing holding companies like IPG ...
  • OOH Firm Talon Broadens U.S. Footprint with Grand Visual Acquisition
    The deal, which follows the purchase of a San Diego OOH shop earlier this year, also includes Grand Visual's campaign management platform QDOT. ...
  • Concerns For Safety Rise Among American Travelers
    Over-tourism and climate change will have a significant impact on destination choices in the coming years, according to a new report from MMGY Travel Intelligence. ...
  • Any Day Now On Kantar-Bain Deal
    Bain will acquire around 60% of the research unit, which is valued at around $4 billion, leaving WPP with a sizeable 40% minority stake. ...
  • 'It's A Tide Ad' Creative Jumps To Grey
    Javier Campopiano is joining the agency as Chief Creative Officer, Grey Europe & Global Clients. ...
  • WPP's Latest M&A Transaction
    While Americans were busy picnicking and watching fireworks, WPP was signing off on the acquisition of a majority stake in a technology-driven creative agency. ...
  • Is Accenture More Conflicted Than Your Average Holding Company?
    WPP seems to think so and is opting out of audits and reviews conducted by the consultant. ...
  • Happy 4th Of July Controversy
    Just in time for the Fourth of July, a controversy involving a marketer, a pair of sneakers and the Betsy Ross flag. ...
  • WPP Offloads Stake In Chime
    It's a busy week on the asset disposal front for the holding company, which confirmed it's in exclusive negotiations with Bain for the sale of a majority stake in Kan ...
  • New KFC Colonel Is One Cool Cat
    The fast-food chicken chain is launching a limited-time menu item for the month of July that combines Chicken and Cheetos into the new Cheetos Sandwich. ...
  • More Soup For You: 'Seinfeld' Experience Coming To New York
    For those of you who still love watching "Seinfeld" reruns - and I know you're out there - you're in for a treat this fall. ...
  • Sex Toy Ads And The NYC Transit System
    While everybody in Adland was focused on Cannes last week, one advertiser - Dame Products, maker of women's sex toys - was busy suing the Metropolitan Transit Authority in New ...
  • Like IPG, Publicis Groupe Says It Won't Participate In NRA Review
    Make that two holding companies that won't have anything to do with the National Rifle Association's upcoming agency pitch, now that the gun-rights group has bitterly parted ways with Ackerman ...
  • WPP Says Goodbye To The Farm Group
    The post-production services company was determined to be a "non-core" asset at the holding company. ...
  • Omnicom Wins Top Holding Company Honors, Wieden Is Agency Of The Year At Cannes
    Cannes Lions wrapped on Friday with Omnicom taking home holding company of the year honors for the second year in a row. Interpublic was second and WPP came in th ...
  • Papa John's Advertising-Marketing Budget Gets $80M Infusion
    The company reported spending $60.8 million on advertising and related costs in 2018. The additional spending pledge is a sizeable bump. ...
  • The WFA's New Voice Coalition
    Founded in partnership with Fast-Up Partners (FUP), the group was created following research examining the way consumers use voice-enabled assistants to guide their purchase decisions. ...
  • WFA Reports Clutter, Other Issues Hamper Ad Awareness
    The new report, titled "The State Of Advertising," was created with The Economist Group and released at Cannes. ...
  • WPP, iHeartMedia Announce Major New Audio Partnership
    The two companies said the project, announced at Cannes, is designed to help brands better engage with consumers across all audio platforms: broadcast radio, digital streaming, podcasts, smart speakers and ...
  • Want A Gloria Brew With That Upside Down Whopper?
    It has been a week chock full of gimmicky marketing maneuvers. ...
  • New At Cannes: Live Judging
    New this year at Cannes will be live judging for a number of categories including the Innovation Lions, Glass: The Lion for Change and Titanium Lions. ...
  • Sorrell Hires WPP Veteran, Ties Announcement To Holding Company's Annual Meeting
    Why? Probably in an attempt to steal some of the holding company's thunder. Not that there was much of it at the meeting. ...
  • What Diesel Matter?
    Volkswagen is out with phase 2 of its new brand advertising campaign designed to make its recent emissions scandal look like a tiny speck in the rearview mirror. ...
  • Trump To Donny Deutsch: You're A 'Total Loser'
    Former agency leader Donny Deutsch received a little dose of impotent Trumpian Twitter rage over the weekend after calling him a "criminal" on MSNBC late last month. ...