14 results
  • The Millennial Instagrammer #nofilter
    Instagram. What are some words that come to mind when you think about it? Perhaps "photos, friends, quick, easy, streamlined, visual, lifestyle, entertaining, app, or social might be a fe ...
  • How To Evade The Commercial Dodger
    On Demand, premium channel subscriptions, TiVo, satellite radio - these are all services that have gained widespread traction over the past few years. With On Demand you can choose fr ...
  • Wave Goodbye To Traditional Radio Spots And Say Hello To Custom Content
    We've all been there. You're riding along in the car jamming to one of the overly played songs (that happens to be a guilty pleasure of yours) only to ...
  • Dodging The Commercial Dodger
    On Demand, premium channel subscriptions, TiVo, satellite radio - these are all services that have gained widespread traction over the past few years. With On Demand you can choose fr ...
  • Premiums Require Personalization
    We live in a world that is run by technology. We can order our groceries online and have them delivered. We can video-chat with friends living on the other si ...
  • A Super Bowl Visit Means Super Bucks
    Super Bowl XLIX taking place in Phoenix on Sunday is quickly approaching for the face-off between defending champions Seattle Seahawks and the New England Patriots. Ad budgets are exorbitant ...
  • Jet-Setters: Their Travel Preferences
    As 2014 approaches its final days, no matter the industry, we look towards the New Year with hopes to see improvements. Fortunately for the travel industry, a very positive outlo ...
  • The Affluents' Affinity For Digital
    In our ever-evolving, digitally obsessed, internet-driven world, it is no surprise that the affluent consumers - those with the most disposable income to spend on tech-toys for both themselves a ...
  • Marketers Succeed In Building Wine Awareness Among Millennials
    Among all alcoholic beverages, the wine category has been steadily growing for the past few years. Despite the fact that Baby Boomers still make up the majority of the mark ...
  • Wary Millennials Are Keen On UGC
    With terror threats to our nation at peak levels and risks of the deadly Ebola disease spreading throughout the globe, the world is truly a scary place at this poi ...
  • The Young: Drivers Of The Luxury Market
    The luxury marketplace, where the high-end goods reside and the affluent in society are frequent visitors, has been beginning to feel a bit of a shift over the course ...
  • Millennial Fashion: How the Times Have Changed
    Fashion trends come and go ... this is as true today as it was 50 years ago. However, for Millennials, particularly those in the younger half of the generation bracke ...
  • Who Are The Drivers Of Prestige Skincare?
    By this point, as the summer winds down, we have likely read in several magazines, read in a newspaper or two, seen postings on Facebook, and maybe even seen ...
  • Don't Forget Millennials As Their Market Share of Auto Industry Grows
    Previously believed to be generally uninterested in the auto industry, Millennials have begun to surpass their predecessor (Gen X) in car purchases, as an analysis done by J.D. Power a ...