3 results
  • LTV Is There For The Taking -- Why Don't We Use It?
    It can be surprising by how many brands have no idea about their LTV -- Customer Lifetime Value -- much less an understanding of the vast benefits of using t ...
  • Where's The Big Idea?
    Customers are dipping in and out of contact with your brand as they move from platform to platform. So, who the hell has time for big ideas? ...
  • Updating CRM For The Digital Age
    Digital is fragmenting not only the types of channels and content available - such as YouTube videos, Twitter's 140-character tweets and Snapchat's vanishing stories - but also to whom a ...