1,619 results
  • Eyeota, Kantar Partner To Help Refine Targeting Of Health Ads
    Audience data platform Eyeota has partnered with Kantar Media to offer clients data gathered by the media intelligence company's MARS Consumer Health Study, which covers behaviors, attitudes and media usage ...
  • Commerce Signals, Live Ramp Connect In-Store Attribution With Digital Ads
    Commerce Signals, a platform that aggregates transaction data, has partnered with LiveRamp to give additional weight to its in-store attribution metrics. Using LiveRamp's IdentityLink product, Commerce Signals' clients will have ...
  • Sprinklr Launches Tool To Help Stream Real-Time Social Media Content In DOOH Formats
    Sprinklr, a social media management platform, announced on Thursday the launch of Sprinklr Display, which purports to automatically transform social media data into branded content for use in retail stores, ...
  • SITO Mobile Bows Location-Data-Harnessing Product
    Mobile marketing platform SITO Mobile on Thursday launched SITO LABS, which enables clients to tap SITO's location-based data to improve their behavioral and analytics data about custom audiences and locati ...
  • GOP Launches Radio Ads To Promote Obamacare Replacement
    In the hope of bolstering support for its repeal-and-replace bill, the GOP nonprofit One Nation, a group focused on Senate races, launched radio ads urging support for what will come ...
  • Analytics Platform Secures $9 Million In Series A Funding Round
    Pelion Venture Partners led a $9 million funding round for Conversion Logic, a unified marketing analytics platform. With the new round, Conversion Logic has raised a total of $14.1 million ...
  • Ad-Tech Firms' Partnership Extends Audience Data From Desktop To Mobile
    Connecting robust audience data with cross-device technology solutions is helping brands better target and understand consumers. A new partnership between Eyeota and Adbrain is enhancing the understanding of consumer behavior ...
  • AG Jeff Sessions Recuses Himself From Investigations Into 2016 Campaign
    Attorney General Jeff Sessions has recused himself for any investigation into the 2016 presidential election. At a press conference yesterday, Sessions reversed claims he made under oath during his confirmation ...
  • NRA Responds To 'New York Times' 'Truth' Ad
    'The New York Times' launched its first branding campaign in decades highlighting the importance of "truth." The conservative National Rifle Association (NRA) responded with their own take on the "truth" ...
  • Pence Used Personal Email For State Business, Homeland Security -- And Got Hacked
    Mike Pence was hugely critical of Hillary Clinton for using a private email account for government business. Turns out -- he did the exact same thing. As Governor of Indiana, ...
  • 'Alexa, Contact My Legislator'
    Large numbers of Americans have been compelled to become more involved in civic life since the election of Donald Trump. We can now contact our local officials without even knowing ...
  • Health Care Center Of Democratic Response To President Trump's Address
    Former Democratic Governor of Kentucky Steve Beshear was the Democrat chosen to respond to President Trump’s address to Congress. He focused heavily on health care and the disastrous consequences of ...
  • FBI Planned To Pay British Spy Who Authored Trump-Russia Dossier
    Former MI6 agent Christopher Steele, who wrote the controversial dossier on Trump and his ties to Russia, was going to be paid by the FBI a few weeks before the ...
  • Trump Proposes Cutting State Department Budget By 37%
    President Trump is expected to put out a budget proposal by mid-March. From what we have heard, he is planning to eviscerate the State Department and USAID budgets by 37%. ...
  • President Trump Takes Calmer Tone In Address, Policies Remain Vague
    President Trump appeared a changed man last night, maybe even deferential to the office he now holds. Tone and cadence is not substance, however. There was a concerted attempt to ...
  • Trillium Software Launches Trillium Precise To Enhance Customer Data
    Trillium Software, a data solutions provider, announced on Wednesday the release of Trillium Precise, a data-as-as-service (DaaS) solution allowing clients to validate and enrich customer and prospect contact information in ...
  • PebblePost Raises $15M In Series B Funding Round
    PebblePost, a company that developed programmatic direct mail solutions for its clients, announced on Tuesday the completion of a $15 million Series B funding round. The round was led by ...
  • Former Labor Secretary Tom Perez Elected DNC Chairman
    After a tight race against Rep. Keith Ellison of Minnesota, President Obama’s Labor Secretary Tom Perez, has won the election for DNC chair. In a sign of party unity, Perez ...
  • President Trump To Request $54 Billion Increase In Defense Spending
    According to administration officials, President Donald Trump wants to increase defense spending by $54 billion. He is expected to explain further details of his budget plan during a joint address ...
  • Major Outlets Blocked From Friday's White House Briefing, What Does It Foreshadow?
    On Friday, the White House press office cancelled a planned briefing, instead opting for an off camera "gaggle." A number of key organizations were denied entry. The move was unprecedented ...
  • Trump Bypasses White House Correspondent's Dinner
    Each year, the White House Correspondents Association hosts a dinner, attended by the president and the media. It also includes a presidential roast. This year, President Trump, who has declared ...
  • President Trump Urges FBI To Find Leakers Via Twitter
    Via Twitter, which is quickly becoming the official White House mouthpiece, President Trump called on the FBI to find the leakers in its ranks. Part of a tweet sent out ...
  • Alt-Right Leader Expelled From CPAC
    Richard Spencer, the alt-right leader who made headlines pre-election with his “Hail Trump” chants at an alt-right conference in D.C., was expelled from CPAC on Thursday. Spencer had received credentials ...
  • Bannon Promises To Deconstruct The Administrative State
    Two of President Trump's top aides, chief strategist Steven Bannon and chief of staff Reince Priebus, offered various insights on the overall goals of the administration at CPAC. Bannon's destruction ...
  • 6 White House Staffers Resign, Fail Background Checks
    The White House chief digital officer is among six White House staffers who have resigned after being unable to pass an FBI background check. Gerritt Lansing, who previously served as ...
  • Republican Senator Thinks Committee Could Subpoena Trump Tax Returns
    Sen. Susan Collins (R-Maine) has said she thinks the Senate Intelligence Committee could subpoena President Trump’s tax returns as part of its investigation into Russian interference in the 2016 election. ...
  • Russian Foreign Ministry Wades Into Debunking Fake News
    The Russian Foreign Ministry has launched a service that purports to call out fake news about Russia. On Monday, the Foreign Ministry’s site began posting “examples of publicans, retranslating false ...
  • 'The Washington Post' Gets Dramatic With Fiery Slogan
    'The Washington Post' has gone what some are calling "emo" with its new slogan: "Democracy Dies In Darkness." The new tagline, which appears just below the masthead, embodies how a ...
  • IMM Partners With Sublime Skinz, The Trade Desk To Target Older Consumers
    Digital marketing agency IMM partnered with Sublime Skinz and The Trade Desk on a campaign to drive target consumers to a phone provider's Web site. Working through The Trade Desk's ...
  • InMobi, Nextwave Multimedia Partner To Enhance In-App Monetization
    Mobile advertising company InMobi has partnered with the game developer Nextwave Multimedia to enhance the monetization of NextWave's mobile apps. InMobi used a variety of different ad placements to enhance ...