214 results
  • 6 Million Smartwatches, 11 Million Fitness Trackers Hit Market
    The market for wrist-based wearables has grown by almost a third since last year and Apple continues to lead based on the number of smartwatches being shipped. The wrist-based wearabl ...
  • Google, Sony Ready Virtual Reality Products For Holiday Shoppers
    Virtual reality might get a boost this holiday season as new VR products are about to hit the market. Google's Daydream View, which was announced last month, hits select retaile ...
  • IoT Connections Forecast To Top 1 Billion In 4 Years
    Mobile is forecast to grow in North America over the next four years, and IoT connectivity is likely to play a key role -- with growth driven mostly by increas ...
  • Conde Nast Tests New Form Of Augmented Ads, Enabled Through Print
    Print-triggered augmented reality advertising is coming to VR headsets. HTC just launched a new capability that can integrate physical print content into virtual reality environments. The so-called Vivepaper involves printi ...
  • Agency Sees Samsung Gear VR As Sweet Spot For Clients
    There have been differing perspectives on which tier of virtual reality agencies should pursue and at least one believes strongly in the middle-ground approach. The" IoT Daily" visited the Boston-ar ...
  • After 500 Million Pokemon Go Downloads, AR Apps Projected to 2 Billion
    Led by the Pokemon Go craze, the augmented reality market appears to be continuing its upward growth, and is now projected to grow to more than 2 billion app downloa ...
  • U.S. To Issue IoT Principles After Internet Cyberattack
    A recent large-scale series of cyber attacks brought down multiple major websites in the U.S. and now the Department of Homeland Security (DHS) acknowledges IoT device security to be ...
  • Fear Of Hacking Stops 50% Of Consumers From Purchasing IoT Devices
    Consumers are concerned about the security in IoT devices and that concern has impacted their connected device purchase decisions. Overall awareness of potential security vulnerability in the Internet of Thin ...
  • 35 Million Wearables Projected To Ship To Businesses
    In addition to increased adoption from younger consumers and businesses with health and wellness programs, wearables adoption is set to triple over the next five years in various industries. Enterpri ...
  • 23 Million PlayStation Owners Interested In Sony VR Headset
    The recent launch of Sony's PlayStation VR headset has led to varying projections of units sold by the end of the year, but consumer interest might actually be higher. Whi ...
  • Fitness Trackers Save Company $1,000 Per Employee, Says 22,000-Person Study
    The adoption of wearables may begin to be driven by employers, rather than individuals themselves. An actual return on investment has been calculated for an organization using wearables as pa ...
  • AR Market Projected To Reach $1.3 Trillion, 25% Of Online Commerce By 2035
    Long-term growth of the augmented reality market may mean less reliance on smartphones for consumers. Furthermore, the dollars flowing in the AR and VR market will shift from hardware, conte ...
  • Virtual Reality Projected To Grow To $2 Trillion Long-Term
    With new entrants on the consumer hardware side like Sony's just-released PlayStation VR, which is expected to sell millions of units by the end of the year, the VR a ...
  • Consumers Trust Amazon, FedEx, UPS, Post Office Over Google For Drone Deliveries
    Many IoT-in-the-sky advancements are underway by retailers and cellular networks and now a new study shows the attitudes U.S. consumers have toward drone delivery. The primary benefit consumers see fr ...
  • Sony Brings Lower-Cost Virtual Reality To Market
    Sony just entered the virtual reality race for the holiday season. After a long-anticipated arrival by many involved in the market of immersive experiences, the PlayStation VR hits the mark ...
  • Isobar, Hill Holliday Back Virtual/Augmented Reality Confab; 300 Compete
    As brands start to explore the potentials of augmented and virtual reality, some agencies are diving into what's happening at the ground level. This past weekend, more than 300 participan ...
  • 2 Major IoT Standards Groups Of Major Brands Join Forces
    Major brands are coming together to establish a new framework for universal compatibility between IoT devices and services. A new merger between the Open Connectivity Foundation (OCF) and the AllSe ...
  • 67% Of Companies Look To IoT For Deeper Customer Relationships
    Business executives involved in the Internet of Things say they are interested in improving customer relationships, and some of them are already seeing results. More than three-quarters (85%) of busine ...
  • Verizon, AT&T Driving IoT Into The Sky
    A major carrier now supports aerial devices connected to its 4G LTE network and another may be close behind. Verizon, in collaboration with American Aerospace Technologies (AATI), just completed ...
  • More Consumers Moving To Smart Home Personal Assistants
    Consumers are projected to spend six times more on wireless AI-powered personal assistants in 2020 than they did last year. Google this week joined Amazon in the connected home a ...
  • Google Launches Voice-Controlled Smart Home Device
    Watch out Alexa -- Google just entered the smart home. At the Made By Google event Tuesday, Google showcased its newest offerings coming to market later this year, one ...
  • Amazon Offers $2.5 Million In Student Competition For Better Alexa Bots
    The Internet of Things might see better conversations between humans and devices, thanks to a new competition, with agency executives saying there is opportunity for brands in this space. Amaz ...
  • Agencies Debate Time And Place To Use Chatbots
    Not all agencies see eye-to-eye when it comes to using chatbots. Agency executive perspectives on brands using AI-driven chatbots to interact with consumers range from seeing immediate opportunity to seve ...
  • Agencies Look To Partnering For Consumer VR Experiences
    Although agency executives generally agree that the goal of using virtual reality is immersion that engages consumers, there seems to be uncertainty on the best way to achieve that goa ...
  • 74% Of Millennials Would Use More IoT Devices If Confident In Security
    Consumers say the possibility of being hacked deters them from fully using their IoT devices and businesses may not be adequately addressing their concerns. When it comes to security ...
  • 70 Million VR-Enabled Smartphones Projected To Ship This Year
    Smartphone-powered virtual reality is projected to experience high growth, while the PC counterparts may sit on the sidelines. The number of VR-enabled smartphones and tablets entering the market is project ...
  • In-Car Infotainment Projected To Dominate In Connected Cars
    Automakers aim to connect cars to each other and the majority of the data in vehicles is projected to come from entertaining consumers in those cars. As more devices a ...
  • Agency Execs See Augmented Reality Breaking Into Tiered Experiences
    When it comes to using augmented reality, executives see opportunities for brand experiences, but also say the medium creates new questions around privacy and regulations. That was the general takeaw ...
  • 'Calm Design' Recommended For Internet Of Things Experiences
    When designing experiences for the Internet of Things, one expert says more is not always better. That is the general idea behind the so-called 'calm' approach to technology and h ...
  • 66% Collect, Share IoT With Customers, Suppliers, Competitors
    Concerns about the security of IoT data appear be a lower priority as brands now say analytics is the area for improvement. When it comes to security, general data securi ...