9 results
  • Can You Reject An Ad AND Uphold Free Speech?
    A federal judge in California says yes -- out-of-home media companies could take down controversial political copy without trampling the First Amendment. ...
  • 'We Deliver' -- Advertisers Change Messages On OOH
    There's a new adjective in advertising: "contactless." Advertisers -- big brands and local small businesses -- are changing copy in the context of COVID-19. ...
  • Big-Spending Bloomberg Veers Into Out-of-Home
    The Mike Bloomberg 2020 campaign is adding out-of-home media to its unprecedented spending on TV and digital ads. Bloomberg's foray into out-of-home media reflects broader points. Some rich irony, ...
  • Colorado Greenlights Cannabis Billboards
    Colorado, a pioneer in marijuana legalization, has revised its rules to allow pot ads on billboards. The new rules call for 500-feet billboard buffers from schools, places of worship, and ...
  • Broadcasters Win Alcohol Ad Free Speech Appeal
    The Missouri alcohol-ad case and a separate court ruling against cannabis advertising rules show the difficulty of restricting advertising while also respecting free speech. ...
  • Advertising Regulations Take Shape As Illinois Readies For Legal Cannabis
    Illinois legalizes recreational cannabis Jan. 1 -- the second-largest state to allow adult-use pot. Ad regulations vary state by state; the rules in Illinois resemble an emerging regulatory framework: ...
  • Tourism Promotions: Plenty To See Right Here
    With long-range and international travel stalled by the COVID-19 pandemic, tourism promoters are using out-of-home and other media to tout closer destinations. ...
  • Say It Big: More Political Ads On Out-of-Home Media
    Overall, out-of-home media is a small - but growing - fraction of political ad spend. Buyers are drawn to OOH to boost name identification, for branding, to generate publicity, drive ...
  • Lockdown Lesson: Red Or Blue, Cannabis Is Essential
    As cannabis moves to Main Street, state executive orders should make good reading for those trying to figure out how to regulate marijuana. ...