401 results
  • Presenting CES: Consumer Electronics Socialization
    At CES. it's the devices who won't shut up. Emcee (an actual microphone): I'd like to introduce you to CES, which we all know stands for Consumer Electronics Socialization. We've ...
  • So-Called Predictions For A Social 2012
    Learning from previous events to plan ahead may not be as exciting as claiming psychic powers and telling fortunes, but there's value in it nonetheless. That's why a lot of ...
  • A Social 2011 In Review
    Where did 2011 go? How did Pinterest, Bo.lt, and Sonar change how we interact with media, and with each other? What happened to Anthony Weiner and Osama Bin Laden? When ...
  • The 2011 Berky Award Winners
    It's time for the most anticipated time of year, as the Berky Awards have arrived. Here's how the Berky Awards work: each year (alright, just this one so far), millions ...
  • The 2011 Berky Award Winners
    It's time for the most anticipated time of year, as the Berky Awards have arrived. Here's how the Berky Awards work: each year (alright, just this one so far), millions ...
  • 16 Resolutions For Vendors
    Over the course of a year, I'll get about a thousand pitches from vendors. The great ones lead to vendors becoming partners. The bad pitches get deleted. The worst get ...
  • How YouTube Became A Community
    Hey, community managers, the good news is that you have a new community to manage. Of course, that's also the bad news. YouTube has always been a funny site to ...
  • The One-Percenters Of Recommendations
    Save money. Eat better. Become more popular. All this is possible for the lucky "haves" who distance themselves from the "have-nots" by joining a class of people shaping their lives ...
  • Who I'm Thankful For
    A great philosopher, Dr. Meredith Grey of "Grey's Anatomy," once said, "Maybe being grateful means recognizing what you have for what it is. Appreciating small victories. Admiring the struggle it ...
  • Ten Mobile Social Trends For 2012
    How prepared are you for the mobile social tidal wave, tsunami, hurricane, and Bieberquake that will hit us in 2012? You'd better get ready. Gartner forecasts that there will be ...
  • What You Won't Like about Google+ Pages
    If you haven't set up a Google+ Page for your brand yet, you're missing out on the Internet's new favorite pastime: complaining about Google+ Pages. Brands should have a lot ...
  • Checking In On The Check-In Class Of 2010
    Remember when check-ins were the future of social media? Remember when Foursquare was the next Facebook, Gowalla was the next Foursquare, and Whrrl was the next Gowalla? Yeah, I'm glad ...
  • The Four Best Questions From Social Week
    Did you miss Social Week? Heaven forbid. It was a whole week dedicated to people talking to each other. Or maybe the name Social Media Week was already taken and ...
  • The 'S' In 4S Stands For Social
    Even as the world waits for the mythical Facebook phone to surface, there's another social phone that has done pretty well: the iPhone 4S. It may not be exclusively social, ...
  • Facebook's Little 'M' KOs Three 'Ws'
    Facebook takes its leadership mantle seriously. Instead of merely coming out with a new iPad app, it changed in ways that will long cement its role as the most important ...
  • Your Google+ Strategy Calculator
    When brands are invited to participate in Google+, it's going to get weird. Marketers will face challenges they've never had to deal with before in social media. Without knowing specific ...
  • Marketers, Facebook Is Not About You
    Facebook's f8 event last week will have lasting ramifications for the network's 800 million users. It will also have implications for brands, but the biggest takeaway should that if you're ...
  • Netflix In Netflux Flunks Recommendations
    I wouldn't have predicted that I'd be seeking a new entertainment recommendation service right at the time that I've been using Netflix the most. Sadly, with its forthcoming split into ...
  • Why They Stopped Using Foursquare
    This may be shocking news, but not everyone's actively managing their identities on 10 social networks and 50 location-based mobile services. Some early adopters have even reached a point where ...
  • The Seven Types Of Mobile Social Commerce
    Until recently, I used to put mobile social commerce in the same category as Woody Allen's blockbusters and Rick Perry's bad hair days; it's something that couldn't possibly exist. When ...
  • The Boy Who Cried 'Privacy Breach!'
    Once upon a time, there was a boy tending his social flocks of friends and followers. He would continually go up to the social embankments and shout, "Help, there's a ...
  • Why Pinning Is Winning
    What do Sophia Loren, 46 freezer meals for $96, chalkboard contact paper, a Hamilton Piping Rock watch, a baby hedgehog, and $39 corduroy pants have in common? They're all some ...
  • Sonar's Search For Your Second Degree
    Let's play a game. I'm going to throw out a bunch of statements, each one of which builds on the one before it. Your score is the highest numbered statement ...
  • The Infinite Moment of Truth
    Some moments can last forever. As a marketer, you have the power to create such moments yourself. Are you ready for your moment of truth? ...
  • Keep It Strategic, Stupid
    In 2011, do marketers and their trusty agencies really need a reminder to tie social marketing programs back to their overall marketing strategy and objectives? Yes. For Exhibit A, I ...
  • Why Google+ Doesn't Matter
    Google+ is the future of social media! It's better than Facebook and Twitter and CatPaint combined! Or maybe not. ...
  • Why Google+ Matters
    I'm done writing about Google+, at least for today. Fortunately, I have enough material for a column thanks to the powers of crowdsourcing -- the act of tapping the community ...
  • Your Google Plus FAQ
    By now, you've had a chance to try out Google Plus or read countless posts about it from the lucky thousands or millions or however many have access. If you're ...
  • 20 New Confessions Of A Foursquare Super Mayor
    Congrats, Foursquare, on reaching the 10 million user milestone. It's an impressive feat, as your momentum took off even as Facebook launched its rival check-in and deals programs. As for ...
  • 101 Types Of Mobile Social Alerts
    Ever since Apple's Worldwide Developer Conference (WWDC), the coverage I've read has been far more excited about the forthcoming alert upgrades in iOS, Apple's mobile operating system, than the iCloud ...