Around the Net In Brand Marketing Editions for February 2006
Around the Net In Brand Marketing - Tuesday, Feb. 28, 2006
Sony to Launch New DVD Technology in May
NBA Goes to the Beach
New Marketing Boss For GM's Hot Hummer
Burger King Introduces Value Menu
Reinventing the Marketing Organization
Product Placements Now Appearing In Unexpected Places
Around the Net In Brand Marketing - Monday, Feb. 27, 2006
Ian Cook Named New Colgate-Palmolive CEO
Jordan Teams With Bacon In New Hanes Spot
Havas Looks Ahead To 2012 Olympics
Health Drink Launches First Big Marketing Effort
Automakers Redesign 'Chick' Cars To Appeal To Men, Too
Around the Net In Brand Marketing - Friday, Feb. 24, 2006
New Frito-Lay Campaign Ties Chips To Sandwiches
Heineken Goes Online with Ads for New Light Brew
Marketers Turn to Oscar For Big, Affluent Audience
European Youth Prefer Online Ads
Mercedes to Tap McNabb as Marketing Chief
African-American Market Growing in Strength: Study
Around the Net In Brand Marketing - Thursday, Feb. 23, 2006
Anheuser-Busch in Deal with Dutch Brew Grolsch
U.S. Olympic Team A Flop for Marketers
Internet Search Engines Offer Promos
How To Achieve Marketing Accountability
Marketers Target Office Workers on Internet
More Marketers Turning To Video Games As Ad Vehicles
Around the Net In Brand Marketing - Wednesday, Feb. 22, 2006
Honda To Introduce Low-Cost Hybrid?
Marketers Turn to Spanish-Language 'Event' TV
Wal-Mart Strengthens Marketing Unit
Macy's Appoints New CMO And Web Chief
Glaxo Appoints Sales Force As PR Ambassadors
Chase Targets Business Travelers With Wall Outlet Stickers
Around the Net In Brand Marketing - Tuesday, Feb. 21, 2006
Henkel Buys Top P&G Brands
Lenovo Strives To Be Player At Olympics
Ford Looks To Daytona 500 To Boost Fusion Sales
Marketers Experiment With Appealing Aromas In Packaging
Marketers Shatter Consolidation Pattern
Around the Net In Brand Marketing - Monday, Feb. 20, 2006
Kwan Skates To Disney Deal
P&G Taps Mom Power
Mitsubishi's Top Two Marketing Execs Resign
Honda Takes Online Element Campaign Mainstream
Around the Net In Brand Marketing - Friday, Feb. 17, 2006
Kellogg Ordered To Alter Apple Jacks Ads
Marketers Must Innovate, Not Renovate: Zyman
Dean Harris Named New CMO for Travel Site
VW Introduces Quirky New Spots From Crispin
Digital Product Placement Pops Products Into Scenes
Corona Beer Hovers Over Times Square
Around the Net In Brand Marketing - Thursday, Feb. 16, 2006
Subaru Shifts Advertising Focus And Media Mix
National Advertisers Turn To Daytona 500
GM Gets New North American CMO
Booming Toy Market Will Surpass $5B Mark
Automakers Expected to Go Online With Ads
Food Marketers Target Dieters
Around the Net In Brand Marketing - Wednesday, Feb. 15, 2006
Corona's Lime Wedge Gets Greener
Marketers Clustering TV Ads
New Nike Line Targets Women Dancers
Advertiser Trade Group Opposes E-mail Registry Proposals
Target and Its Ubiquitous Bull's-Eye Ambush Olympics
ANA Chief Calls For Reinvented Marketing Model
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